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Friday, Jul. 9, 2004 at 3:30 pm

Nigritude Ultramarine

By Persuasion Architects
July 9th, 2004

Anil Dash just got added to my list of mini-heros. (I don’t throw around the term ‘hero’ lightly, thus the ‘mini’ addition)

The beloved blogger just won an international search engine placement contest with a single post to his blog.


The organizers of an international search engine placement contest crowned their champion Wednesday. In the end, the victor was a popular blogger who got his readers to do his work for him.

Anil Dash won the second, and final, round of the two-month SEO Challenge, which called on webmasters and site owners to use any method at their disposal to score the top Google ranking for a made-up term, “nigritude ultramarine.” Read story.

Dash comments on his victory… “A page that’s read by people instead of robots is going to do better”

We are not surprised.

You see as much as we like robots around here at Future Now, we prefer people much more.

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