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When Clients Share…
We don’t often get a chance to share the success stories of our clients. Many of our clients would prefer to keep what we do for them on the QT, so that their competitors won’t be aware of what they are up to. Nevertheless, Maheesh Jain, VP of Sales & Marketing of Cafepress.com told our story to MarketingSherpa:
How CafePress.com Lowered Its Shopping Cart Abandonment Rate Dramatically
SUMMARY: If you work for an ecommerce site, this Case Study is a must-read.
Learn how CafePress.com redesigned their shopping cart checkout process to lower shopper abandonment rates from 25-30% to just 15%.
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- January 15th:
Free Webinar with Guest Jim Sterne: 2009 is Our Year to ShineWe all agree that the sooner we can put 2008 behind us the better. Should we be looking forward to 2009? Yes, says Jim Sterne, Chairman of the Web Analytics Association and Founder of the eMetrics Marketing Optimization Summit.
He says 2009 is Our Year to Shine. This is the year that web data and web intelligence come into their own. This is the year upper management will be looking to the web for rescue - and you'll be there with the answers. If, that is, you stand ready to move up the to the next level of continuous web marketing improvement and that is all about tactics this year. Jim will lay out the conceptual framework and then tell you exactly where you need to focus your attention to make 2009 the best year yet for your business online.
Register now as space is limited.
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