HatWorld.com learns how to fish the bigger pond
Incorporating persuasion into the buying process early lets e-retailers reach past visitors who arrive ready to buy into the larger pool of those who aren’t, but might be convinced to. That’s the goal of HatWorld.com and Persuasion Architecture. Read the entire story.
We all agree that the sooner we can put 2008 behind us the better. Should we be looking forward to 2009? Yes, says Jim Sterne, Chairman of the Web Analytics Association and Founder of the eMetrics Marketing Optimization Summit.
He says 2009 is Our Year to Shine. This is the year that web data and web intelligence come into their own. This is the year upper management will be looking to the web for rescue - and you'll be there with the answers. If, that is, you stand ready to move up the to the next level of continuous web marketing improvement and that is all about tactics this year. Jim will lay out the conceptual framework and then tell you exactly where you need to focus your attention to make 2009 the best year yet for your business online.
Register now as space is limited.
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