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The hows and whys of incorporating a business blog into your online conversion strategies
Wondering if all the hoopla about blogging really has anything to offer you, the serious business person out there in cyberspace trying to maximize your conversion potential? Then let me put it this way. Want to leverage the power of online content to boost your market exposure or augment your relationships with customers or improve your search engine visibility?
I asked Amanda Watlington, PhD, co-author of Business Blogs: A Practical Guide, to explain the blog-business-and-you connections that can help you make blogging a valuable channel for online persuasion.
So when is a blog more than the sum of its parts? Grab your imagination for this ride!
Read the rest of this article.
Read the entire newsletter: Volume 112
- Nobody wants to read your sh**!September 21st, 2009
- Redesign? Ask The Right Questions!September 18th, 2009
- Cross-post: How to Improve a Product Page, Part 1September 15th, 2009
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March 18th, 2007
9:54 pm
[...] I want to call your attention to a link I’ve just added to my blogroll under the Blogging Helps section. It’s to a superb article from the brilliant minds at Future Now. I highly recommend it to you, especially if you are now or are thinking about blogging with a business purpose. [...]
March 20th, 2007
10:23 pm
I enjoyed this article so much I am placing the post on my own blog site, as I am certain it will be of interest to anyone involved in the business of blogging. Best, Bobbin Beam, Voice Actress
August 21st, 2009
1:46 am
Interesting article, a lot of good points expressed in a lot of detail. Valuable information,I found some golden points. Have to go through it again and note them down. Thank you sharing this nice article…