Comments on: Does your messaging really matter? http://www.grokdotcom.com/2005/07/27/does-your-messaging-really-matter/ Marketing blog focused on marketing optimization, improving website conversion rates, search engine marketing, web analytics, word of mouth, etc. Sun, 22 Nov 2009 03:54:04 -0600 http://wordpress.org/?v=2.8.6 hourly 1 By: (EMP) E-Marketing Performance http://www.grokdotcom.com/2005/07/27/does-your-messaging-really-matter/comment-page-1/#comment-88 (EMP) E-Marketing Performance Wed, 27 Jul 2005 19:06:31 +0000 http://67.59.138.131/2005/07/27/does-your-messaging-really-matter/#comment-88 <strong>Sell What People Want, Not What You Want to Give Them</strong> Howard Kaplan posts a short but extremely potent message on the Future Now blog about the message you are sending to your target audience. This is one of those classic, “Duh!” moments. ... Sell What People Want, Not What You Want to Give Them

Howard Kaplan posts a short but extremely potent message on the Future Now blog about the message you are sending to your target audience.
This is one of those classic, “Duh!” moments.

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