Comments on: Could you overcome “new coke”? http://www.grokdotcom.com/2005/08/31/could-you-overcome-new-coke/ Marketing blog focused on marketing optimization, improving website conversion rates, search engine marketing, web analytics, word of mouth, etc. Sat, 21 Nov 2009 23:38:51 -0600 http://wordpress.org/?v=2.8.6 hourly 1 By: lonny.paul http://www.grokdotcom.com/2005/08/31/could-you-overcome-new-coke/comment-page-1/#comment-99 lonny.paul Wed, 07 Sep 2005 01:09:25 +0000 http://67.59.138.131/2005/08/31/could-you-overcome-new-coke/#comment-99 <strong>Giving Customers Choice - or Inciting Terror?</strong> Howard Kaplan posts that providing customers up-front-choices, even for unforseen events, in order to better serve customers is a good thing.... Giving Customers Choice – or Inciting Terror?

Howard Kaplan posts that providing customers up-front-choices, even for unforseen events, in order to better serve customers is a good thing….

]]> By: Paul Boomer http://www.grokdotcom.com/2005/08/31/could-you-overcome-new-coke/comment-page-1/#comment-98 Paul Boomer Wed, 31 Aug 2005 19:14:48 +0000 http://67.59.138.131/2005/08/31/could-you-overcome-new-coke/#comment-98 In some ways I agree with Dave's comment. I'm not sure if they are recognizing the date of Sept. 11 or if they are simply recognizing it's an "early flight". If it the pop-up is truly meeting the customer at the point of fear, GREAT… they are applauded by this wacko (that’d be me). If it's a simple suggestion from JetBlue, I find it interesting the date and the thought of the date came to your mind. It's all about perspective. In some ways I agree with Dave’s comment. I’m not sure if they are recognizing the date of Sept. 11 or if they are simply recognizing it’s an “early flight”.

If it the pop-up is truly meeting the customer at the point of fear, GREAT… they are applauded by this wacko (that’d be me). If it’s a simple suggestion from JetBlue, I find it interesting the date and the thought of the date came to your mind. It’s all about perspective.

]]> By: Dave Young http://www.grokdotcom.com/2005/08/31/could-you-overcome-new-coke/comment-page-1/#comment-97 Dave Young Wed, 31 Aug 2005 14:06:15 +0000 http://67.59.138.131/2005/08/31/could-you-overcome-new-coke/#comment-97 Howard, I think you're giving them a little too much credit. I got the same message when I booked my red-eye from Denver to JFK. That was August. BTW, did you change your travel date? ;-) Howard, I think you’re giving them a little too much credit. I got the same message when I booked my red-eye from Denver to JFK. That was August. BTW, did you change your travel date? ;-)

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