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Personas, Women & Stereotypes
By Jeffrey Eisenberg
September 2nd, 2005
Michele Miller has a great post in her blog today ( "A View thru the Windshield of Life" ) and it is a must read for anybody who is creating female personas. Michele helps to strengthen our point about why stereotypes are dangerous when you are trying to architect a persuasive system.
About the author
Jeffrey is the co-author of New York Times and Wall Street Journal bestselling books Call to Action and Waiting For Your Cat to Bark. Jeffrey is available as a professional speaker. You can friend him on Facebook or LinkedIn.
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