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FutureNow Article
Tuesday, Nov. 1, 2005

The Grok’s Inner Hispanic

By The Grok
November 1st, 2005

6 tips for reaching out and marketing online to Latinos

Who knew? The Grok has some “North of the border” blood flowing in him?!?!?! Yes, it’s the other way around on Mars, and life is full of surprises. So, embracing my Cinapsih roots (the Martian equivalent of Hispanic), a la Freddie Prinze, Jr., I wanted to share with you some pointers on how to use the web effectively to reach and market to Latinos.

Who better to all upon than my dear cousin, El Groko, better known in these parts as Juan Tornoe, the man who spearheads El Mago de la Publicidad, the Hispanic branch of Wizard of Ads, Inc.

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