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How to write better copy in 60 seconds or less…

Posted By Howard Kaplan On February 16, 2006 @ 11:30 am In Persuasive Online Copywriting | 2 Comments

Ok, well maybe that’s overstating it.  Formal training [1] is definitely a wise idea, but in the downtime between sessions, start by reading better copy on a daily basis. Take this gem, for instance:

Riding the 6 train is a lot like riding the sex train. Bodies press together. People grunt and moan. And no matter where you’re headed, you look forward to getting off.

And then there are the poles. If only hanging upside down by one foot were part of the daily bump and grind.

Guaranteed to make the commute more fun (and by commute we mean nightly romps at home), Sheila Kelley’s legendary striptease and pole dancing workout tones your tummy, bum, arms, and thighs while teaching you how to move sensually. A NYC branch of her famous West Coast [2] studio, The S Factor, opens today.

p>Too intimidating you say? With no mirrors, tunes from the likes of Beck and 50 Cent, and lighting so low you can’t see your own ripples much less your neighbor’s hip rolls, there’s nothing to be afraid of.

Unlike the humpty dance that is the subway.

Where did I find these evocative, impassioned words you ask? From Daily Candy [3], of course…


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URL to article: http://www.grokdotcom.com/2006/02/16/how-to-write-better-copy-in-60-seconds-or-less/

URLs in this post:

[1] Formal training: http://futurenowinc.com/writingforweb.htm

[2] West Coast: http://www.dailycandy.com/article.jsp?ArticleId=23403&city=4

[3] Daily Candy: http://www.dailycandy.com

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