- Conversion Rate Optimization & Marketing Blog | FutureNow - http://www.grokdotcom.com -

GrokCast – How are the automakers doing?

Posted By Persuasion Architects On March 28, 2006 @ 2:42 am In Persuasive Scenarios | No Comments

Snag0015_2 [1]You would be hard pressed to find a more competetive industry on the marketing front than automakers.

Automakers spend big bucks building their car brands and promoting offer after incentive to get prospects onto car lots to take test drives.

In this GrokCast we dissect and compare two different marketing campaigns.

Are these automakers getting their marketing money’s worth?  You tell us.

Watch the new GrokCast [2] (21mb Flash movie, 19 minutes)


Article printed from Conversion Rate Optimization & Marketing Blog | FutureNow: http://www.grokdotcom.com

URL to article: http://www.grokdotcom.com/2006/03/28/grokcast-how-are-the-automakers-doing/

URLs in this post:

[1] Image: http://www.grokdotcom.com/wp-content/uploads/typepad/uncategorized/snag0015_2.jpg

[2] Watch the new GrokCast: http://www.grokdotcom.com/wp-content/uploads/typepad/files/GrokcastAutomakers2006/FNI_Grokcast_Automakers2006rev.html

Copyright © 2009 FutureNow's GrokDotCom / Marketing Optimization Blog. All rights reserved.