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Friday, Jul. 21, 2006 at 10:59 am

It’s Amazing Even Harry Potter Sells Any Books

By Bryan Eisenberg
July 21st, 2006

Jeff Jarvis strikes again. I know my brother Jeffrey blogged about him recently. And we reference him in connection to his "Dear Mr. Dell" post  in "Waiting For Your Cat To Bark?".

This time Jeff blogs about some terrifying statistics about the book market. Did you know that 58% of the US adult population never reads another book after high school? It gets worse than that. Only read his post if you want to spend the weekend depressed.

We know roughly how few books it took  for us to hit #1 on the Wall Street Journal’s Business best-seller list this week.

Are you as concerned about this active illiteracy as we are?

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Bryan Eisenberg, founder of FutureNow, is a professional marketing speaker and the co-author of New York Times and Wall Street Journal bestselling books Call to Action and Waiting For Your Cat to Bark and Always Be Testing. You can friend him on Facebook or Twitter.

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