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Make Your Live Chat Persuasive

Posted By Holly Buchanan On November 15, 2006 @ 3:36 am In Articles,GrokDotCom Newsletter,Online Persuasion,Persuasive Online Copywriting,Volume 143 | No Comments

Persuasion begins when you anticipate your customers’ needs. This is true for every buying and selling persuasion scenario you design into your website. Even Live Chat!

Live Chat doesn’t have to be a tack-on concession to customer service. It can be an integral part of your site’s persuasive process. The trick is understanding how to use the technique to advantage and exhaustively planning the Live Chat experience so it fits seamlessly into your bigger picture.

Here are some ideas to get you started.

Read the rest of this article [1].
Read the entire newsletter: Volume 143 [2]

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URL to article: http://www.grokdotcom.com/2006/11/15/make-your-live-chat-persuasive/

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[1] Read the rest of this article: http://www.grokdotcom.com/topics/livechatpersuasion.htm

[2] Read the entire newsletter: Volume 143: http://www.grokdotcom.com/Volumes/volume11-15-06.htm

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