Comments on: Calculating the ROI of SEO? http://www.grokdotcom.com/2007/02/09/calculating-the-roi-of-seo/ Marketing blog focused on marketing optimization, improving website conversion rates, search engine marketing, web analytics, word of mouth, etc. Sat, 21 Nov 2009 16:58:14 -0600 http://wordpress.org/?v=2.8.6 hourly 1 By: Otimização de Sites http://www.grokdotcom.com/2007/02/09/calculating-the-roi-of-seo/comment-page-1/#comment-1164308 Otimização de Sites Wed, 06 May 2009 16:39:07 +0000 http://www.grokdotcom.com/2007/02/09/calculating-the-roi-of-seo/#comment-1164308 In my opinion goal of any SEO campaign should not be limited to only a good positioning of the SERP´s. We need conversion. The work involves on page optimization, positioning, usability, design, and a number of other criteria which aims at the conversion. Perhaps the ROI should be measured not only in values but in results. Great article! In my opinion goal of any SEO campaign should not be limited to only a good positioning of the SERP´s. We need conversion. The work involves on page optimization, positioning, usability, design, and a number of other criteria which aims at the conversion.
Perhaps the ROI should be measured not only in values but in results.

Great article!

]]> By: Wil Reynolds http://www.grokdotcom.com/2007/02/09/calculating-the-roi-of-seo/comment-page-1/#comment-507 Wil Reynolds Sun, 18 Feb 2007 16:00:02 +0000 http://www.grokdotcom.com/2007/02/09/calculating-the-roi-of-seo/#comment-507 Hey Howard, A good question, and one that we have tried to address with this tool: http://www.thinkseer.com/tools/seo-search-engine-marketing-roi-calculator.php It hasn't caught on as much as we'd like, any tips on making it better / more friendly / understandable for users? There aren't too many SEO ROI calculators out there and I hope this tool could help, but I think it need a little more polish to be a useful tool for people. Any ideas? Thanks, Wil Hey Howard,

A good question, and one that we have tried to address with this tool:
http://www.thinkseer.com/tools/seo-search-engine-marketing-roi-calculator.php

It hasn’t caught on as much as we’d like, any tips on making it better / more friendly / understandable for users? There aren’t too many SEO ROI calculators out there and I hope this tool could help, but I think it need a little more polish to be a useful tool for people.

Any ideas?

Thanks,
Wil

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