Comments on: Top 10 Ideas for Testing Your Headlines http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/ Marketing blog focused on marketing optimization, improving website conversion rates, search engine marketing, web analytics, word of mouth, etc. Sat, 21 Nov 2009 19:57:59 -0600 http://wordpress.org/?v=2.8.6 hourly 1 By: Genetic http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/comment-page-1/#comment-1201998 Genetic Mon, 19 Oct 2009 03:01:00 +0000 http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/#comment-1201998 It's good ideas. Thank you very much. It’s good ideas.

Thank you very much.

]]> By: Do Not Read This http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/comment-page-1/#comment-1194929 Do Not Read This Tue, 22 Sep 2009 11:58:51 +0000 http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/#comment-1194929 [...] Top 10 Ideas for Testing Your Headlines (Josh Hay, Future Now) [...] [...] Top 10 Ideas for Testing Your Headlines (Josh Hay, Future Now) [...]

]]> By: Top 10 eBay Tips; The Seller’s Guide | ENERTIA http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/comment-page-1/#comment-1181281 Top 10 eBay Tips; The Seller’s Guide | ENERTIA Sat, 01 Aug 2009 04:06:12 +0000 http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/#comment-1181281 [...] on eBay A Sticky Headline — If you can’t get write a strong headline, you might as well not bother. It’s your only hope for getting anyone to ever see what you’re selling. (Don’t forget to test your headlines.) [...] [...] on eBay A Sticky Headline — If you can’t get write a strong headline, you might as well not bother. It’s your only hope for getting anyone to ever see what you’re selling. (Don’t forget to test your headlines.) [...]

]]> By: Top 10 Tips for Selling on eBay | Guerrilla Feed http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/comment-page-1/#comment-1173308 Top 10 Tips for Selling on eBay | Guerrilla Feed Wed, 17 Jun 2009 10:50:54 +0000 http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/#comment-1173308 [...] #1) A Sticky Headline — If you can’t write a strong headline, you might as well not bother. It’s your only hope for getting anyone to ever see what you’re selling. (Don’t forget to test your headlines.) [...] [...] #1) A Sticky Headline — If you can’t write a strong headline, you might as well not bother. It’s your only hope for getting anyone to ever see what you’re selling. (Don’t forget to test your headlines.) [...]

]]> By: Mike http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/comment-page-1/#comment-1168178 Mike Tue, 26 May 2009 06:03:32 +0000 http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/#comment-1168178 I agree with article idea. Testing is only one the sure way to discover, what is work and how. There are many possibilities and we have to select the best one. I agree with article idea. Testing is only one the sure way to discover, what is work and how. There are many possibilities and we have to select the best one.

]]> By: Alex http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/comment-page-1/#comment-1158818 Alex Sat, 11 Apr 2009 13:33:15 +0000 http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/#comment-1158818 Good ideas although it's a 2 year old article. Good ideas although it’s a 2 year old article.

]]> By: Cashmere Scarf Shop http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/comment-page-1/#comment-1150515 Cashmere Scarf Shop Thu, 12 Mar 2009 09:22:53 +0000 http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/#comment-1150515 I think great article to apply immediately to your website. I think great article to apply immediately to your website.

]]> By: 3-Steps for Writing (and testing) Great Headlines | FutureNow's GrokDotCom / Marketing Optimization Blog http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/comment-page-1/#comment-1150245 3-Steps for Writing (and testing) Great Headlines | FutureNow's GrokDotCom / Marketing Optimization Blog Wed, 11 Mar 2009 13:49:28 +0000 http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/#comment-1150245 [...] with all these choices, you’ll want to test and optimize, and the Grok’s own post on Top 10 Ideas for Testing Your Headlines is a great place to start, or you can watch the webinar on testing headlines and calls to [...] [...] with all these choices, you’ll want to test and optimize, and the Grok’s own post on Top 10 Ideas for Testing Your Headlines is a great place to start, or you can watch the webinar on testing headlines and calls to [...]

]]> By: Web Development Tools and Links: A Wealth of Resources! | Darren Monroe's Blog http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/comment-page-1/#comment-1133339 Web Development Tools and Links: A Wealth of Resources! | Darren Monroe's Blog Mon, 19 Jan 2009 23:31:50 +0000 http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/#comment-1133339 [...] Ideas for Headline Testing [...] [...] Ideas for Headline Testing [...]

]]> By: Headline Writing for Google, Social Media and Profit : Condomunity.com http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/comment-page-1/#comment-1120434 Headline Writing for Google, Social Media and Profit : Condomunity.com Mon, 15 Dec 2008 11:54:50 +0000 http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/#comment-1120434 [...] Make scanning easier. “Headlines aid in the visual task of scanning and skimming, which helps your visitors organize the information you present. Worded appropriately, they encourage your visitors to go deeper into your persuasive copy.” [grokdotcom] [...] [...] Make scanning easier. “Headlines aid in the visual task of scanning and skimming, which helps your visitors organize the information you present. Worded appropriately, they encourage your visitors to go deeper into your persuasive copy.” [grokdotcom] [...]

]]> By: Build a more successful website: 7.5 brilliant (and slighly baddass) ways to do it (Big Selling Website Design) http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/comment-page-1/#comment-557836 Build a more successful website: 7.5 brilliant (and slighly baddass) ways to do it (Big Selling Website Design) Wed, 05 Mar 2008 10:58:56 +0000 http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/#comment-557836 [...] is critical! This article will give you 10 things you can test to find that winning headline… www.grokdotcom.com addthis_url = [...] [...] is critical! This article will give you 10 things you can test to find that winning headline… http://www.grokdotcom.com addthis_url = [...]

]]> By: Do Not Read This Post http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/comment-page-1/#comment-554877 Do Not Read This Post Tue, 04 Mar 2008 04:13:09 +0000 http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/#comment-554877 [...] Top 10 Ideas for Testing Your Headlines (Josh Hay, Future Now) [...] [...] Top 10 Ideas for Testing Your Headlines (Josh Hay, Future Now) [...]

]]> By: FREE Headline Analyzer! http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/comment-page-1/#comment-299314 FREE Headline Analyzer! Mon, 05 Nov 2007 21:49:22 +0000 http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/#comment-299314 Did that headline suck you right in... or what? As promised -- here's a link to a tool that may be of help when constructing your headline. I can't vouch for it's efficacy. Use with a grain of salt. http://www.aminstitute.com/headline/ Hank Did that headline suck you right in… or what?

As promised — here’s a link to a tool that may be of help when constructing your headline. I can’t vouch for it’s efficacy. Use with a grain of salt.

http://www.aminstitute.com/headline/

Hank

]]> By: Write Like a King with 26 Tips From Legendary Copywriters http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/comment-page-1/#comment-284973 Write Like a King with 26 Tips From Legendary Copywriters Mon, 29 Oct 2007 23:24:46 +0000 http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/#comment-284973 [...] Top 10 Ideas for Testing Your Headlines — GrokDotCom [...] [...] Top 10 Ideas for Testing Your Headlines — GrokDotCom [...]

]]> By: Revenge of the Pixels: The Battle for Screen Real Estate http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/comment-page-1/#comment-184877 Revenge of the Pixels: The Battle for Screen Real Estate Mon, 10 Sep 2007 17:21:23 +0000 http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/#comment-184877 [...] by the way, is why it's so important to test your headlines; it's usually the one thing virtually everyone sees on your page. Make it [...] [...] by the way, is why it's so important to test your headlines; it's usually the one thing virtually everyone sees on your page. Make it [...]

]]> By: Top 10 Tips for Selling "it" on eBay http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/comment-page-1/#comment-107441 Top 10 Tips for Selling "it" on eBay Mon, 16 Jul 2007 09:09:36 +0000 http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/#comment-107441 [...] #1) A Sticky Headline — If you can't write a strong headline, you might as well not bother. It's your only hope for getting anyone to ever see what you're selling. (Don't forget to test your headlines.) [...] [...] #1) A Sticky Headline — If you can't write a strong headline, you might as well not bother. It's your only hope for getting anyone to ever see what you're selling. (Don't forget to test your headlines.) [...]

]]> By: Gary Reid » Blog Archive » Grab an oar for a well crewed voyage or 10 things to float your boat social media optimization and digital marketing http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/comment-page-1/#comment-53701 Gary Reid » Blog Archive » Grab an oar for a well crewed voyage or 10 things to float your boat social media optimization and digital marketing Thu, 17 May 2007 23:21:47 +0000 http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/#comment-53701 [...] Yesterday I stumbled across a well written article on the subject by Josh Hay - Top 10 Ideas for Testing your headlines. [...] [...] Yesterday I stumbled across a well written article on the subject by Josh Hay – Top 10 Ideas for Testing your headlines. [...]

]]> By: Mike http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/comment-page-1/#comment-46767 Mike Tue, 08 May 2007 23:58:04 +0000 http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/#comment-46767 Thanks for the ideas Josh! Thanks for the ideas Josh!

]]> By: Top 10 Top 10 Lists | Chad Mauldin http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/comment-page-1/#comment-43587 Top 10 Top 10 Lists | Chad Mauldin Fri, 04 May 2007 01:56:38 +0000 http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/#comment-43587 [...] 8. Top 10 Ways to test your Headlines [...] [...] 8. Top 10 Ways to test your Headlines [...]

]]> By: Smufty http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/comment-page-1/#comment-33830 Smufty Sun, 15 Apr 2007 20:57:03 +0000 http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/#comment-33830 PS know of any software that does the same thing but on MY server, not Google's or the suppliers? PS know of any software that does the same thing but on MY server, not Google’s or the suppliers?

]]> By: Smufty http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/comment-page-1/#comment-33825 Smufty Sun, 15 Apr 2007 20:54:16 +0000 http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/#comment-33825 Why don't I just give Google the login and password for my website, so they can run my business for me? They'll know everything else about my business, so why not? Hopefully they'll throw me some scraps? Or, I could use Google's systems and then try and run it on my own, wondering all the while just why my advertising rates go up and up..? Perhaps I'm paranoid in thinking they'll ensure just enough left over as profit, while squeezing the maximum possible? And they'll know EXACTLY how hard they can squeeze. I've already found that advertising with Adwords is not only not cost effective but once you stop advertising with them your organic search results vanish off the radar. I now get more, much more, visits from Yahoo and MSN than Google. Last month, total visitors from Google - 3. Yep, three, and they were image searches. Yahoo - 159 MSN - 97 Google - 3 And don't give me any rubbish about "relevancy" - I was plenty relevant whilst paying them, with good click-thrus and a "reasonable" CPC of around 50 cents. But for a $30 product that would mean a conversion rate of 1.66% just to cover Google costs, while my actual conversation is closer to 1.5% So thought I would pause Google while working on conversions - but found, somewhat obvious I guess, that once you've told them you're a commercial site and willing to pay for traffic, you soon stop receiving organic traffic. Needless to say I won't be advertising with Yahoo or MSN - I can't afford to lose ALL my organic traffic! I'll never trust Google again and sure as heck won't give them such detailed information about my site and business. Why don’t I just give Google the login and password for my website, so they can run my business for me?

They’ll know everything else about my business, so why not?

Hopefully they’ll throw me some scraps?

Or, I could use Google’s systems and then try and run it on my own, wondering all the while just why my advertising rates go up and up..?

Perhaps I’m paranoid in thinking they’ll ensure just enough left over as profit, while squeezing the maximum possible? And they’ll know EXACTLY how hard they can squeeze.

I’ve already found that advertising with Adwords is not only not cost effective but once you stop advertising with them your organic search results vanish off the radar. I now get more, much more, visits from Yahoo and MSN than Google. Last month, total visitors from Google – 3. Yep, three, and they were image searches.

Yahoo – 159
MSN – 97
Google – 3

And don’t give me any rubbish about “relevancy” – I was plenty relevant whilst paying them, with good click-thrus and a “reasonable” CPC of around 50 cents. But for a $30 product that would mean a conversion rate of 1.66% just to cover Google costs, while my actual conversation is closer to 1.5%

So thought I would pause Google while working on conversions – but found, somewhat obvious I guess, that once you’ve told them you’re a commercial site and willing to pay for traffic, you soon stop receiving organic traffic.

Needless to say I won’t be advertising with Yahoo or MSN – I can’t afford to lose ALL my organic traffic!

I’ll never trust Google again and sure as heck won’t give them such detailed information about my site and business.

]]> By: Top 10 Ideas for Testing Your Headlines | eControlling.de http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/comment-page-1/#comment-31287 Top 10 Ideas for Testing Your Headlines | eControlling.de Tue, 10 Apr 2007 02:22:21 +0000 http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/#comment-31287 [...] Lesen Sie mehr… (Originalquelle) [...] [...] Lesen Sie mehr… (Originalquelle) [...]

]]> By: 64 Tips for Getting Started with Google Website Optimizer » Conversion Rate Marketing Blog –>GrokDotCom by Future Now, Inc http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/comment-page-1/#comment-26664 64 Tips for Getting Started with Google Website Optimizer » Conversion Rate Marketing Blog –>GrokDotCom by Future Now, Inc Tue, 03 Apr 2007 20:53:22 +0000 http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/#comment-26664 [...] Get examples and more details on testing your headlines [...] [...] Get examples and more details on testing your headlines [...]

]]> By: Bryan Eisenberg http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/comment-page-1/#comment-2542 Bryan Eisenberg Tue, 27 Feb 2007 13:02:17 +0000 http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/#comment-2542 Rich, We do go into more detail in the testing framework in our ebook. However, we also give quite a bit of detail on how to set up a test using Google Website Optimizer which we reference in the post. You can get it at http://www.grokdotcom.com/pdfs/10minutesGWO.pdf Rich,

We do go into more detail in the testing framework in our ebook. However, we also give quite a bit of detail on how to set up a test using Google Website Optimizer which we reference in the post. You can get it at http://www.grokdotcom.com/pdfs/10minutesGWO.pdf

]]> By: Rich Brooks http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/comment-page-1/#comment-2511 Rich Brooks Tue, 27 Feb 2007 11:59:33 +0000 http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/#comment-2511 This is helpful in terms of crafting a compelling headline, but where's the info on how to test it? Is that in the ebooks? This is helpful in terms of crafting a compelling headline, but where’s the info on how to test it? Is that in the ebooks?

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