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Persuasive Copywriting Techniques – Part 5
Don’t worry, you didn’t miss parts 1 though 4. (They’ll come shorty, if you choose.) However, this video is part of a course we developed years ago and part 5 was always my favorite so I figured I would share. In this part of the course, we share with you the persuasive writing techniques of Seussing, Frosting and Writing Monet. These are the techniques that we were taught my the Wizard of Ads, Roy H. Williams at Wizard Academy.
Click here to see Persuasive Copywriting techniques; Seussing, Frosting and Writing Monet on YouTube.Tomorrow, I’ll post part 6: Franking. If you enjoy these, let us know in the comments and we’ll post the rest of the persuasive writing techniques.
About the author
Bryan Eisenberg is the co-author of New York Times and Wall Street Journal bestselling books Call to Action, Waiting For Your Cat to Bark and Always Be Testing. Bryan is available as a professional speaker. You can friend him on Facebook or follow him on Twitter (@TheGrok).
More articles from Bryan Eisenberg
- Nobody wants to read your sh**!September 21st, 2009
- Redesign? Ask The Right Questions!September 18th, 2009
- Cross-post: How to Improve a Product Page, Part 1September 15th, 2009
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March 6th, 2007
12:21 pm
It’d be nice to have all parts! Very interesting!
March 6th, 2007
2:43 pm
I’d like to hear what “Pollacking” would sound like on the page. Percussive like color raindrops, perhaps?
Please post the rest of these. Thanks.
March 7th, 2007
1:28 am
I agree, that was great! I look forward to seeing the other parts. Thanks!
March 7th, 2007
8:39 am
[...] Yesterday's video illustrated Seussing, Frosting and Writing Monet as writing techniques. All these techniques are meant to capture and hold your readers attention. Today, we'll cover Franking. Franking is a critical technique for understanding how to write online: [...]
March 12th, 2007
4:56 am
The above youTube video doesn’t work. It stops after 2 seconds
March 12th, 2007
5:20 am
Andy,
I just checked it out and it worked fine. Maybe YouTube just hit a snag. Please try again.
March 16th, 2007
2:43 pm
Video is great, but what would really help is simply a transcript of all the copywriting techniques. All, as in everything posted so far or that will be posted as of now.
March 16th, 2007
2:52 pm
John,
Thank you. All of these techniques can be found in our book Persuasive Online Copywriting. You can still find them at times on Amazon as it is out of print. If not you can get a PDF version at http://shop.futurenowinc.com/shop/prod-FND06.htm .
Best wishes,
Bryan
June 11th, 2007
5:20 pm
The senses dancing mesmerized by magical words and shimmering images… ah, but to have such a grasp of words and hold human minds in your hands..
I would enjoy as much of this as you can spare.
Stu