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Grokcast: Interview with Ice.com’s Pinny Gniwisch

Posted By Robert Gorell On March 12, 2007 @ 4:38 pm In Grokcast,PPC Advertising,Social Media | 1 Comment

Ice.com [1] is known for for selling quality jewelry–the type of stuff that could save your relationship in the clutch. What’s more, though, is that Ice.com is known for its innovation as an online B2C retailer that isn’t afraid to mix it up; on their blog [2], with Valentines Day street interviews on YouTube, with merchandise give-aways on Facebook and MySpace, or even by creating a dedicated blog just to help you sparkle like the stars [3].

“Mr. Cupid” himself, Pinny Gniwisch (aka Ice.com Co-founder & EVP of Marketing) recently spoke with Bryan Eisenberg (aka Future Now Co-founder & Chief Persuasion Officer) about how to have fun with social media, seasonal business, and working with one’s brothers.

Click here to listen to Pinny and Bryan







To download the MP3 click here [4]

Article printed from Conversion Rate Optimization & Marketing Blog | FutureNow: http://www.grokdotcom.com

URL to article: http://www.grokdotcom.com/2007/03/12/grokcast-interview-with-icecoms-pinny-gniwisch/

URLs in this post:

[1] Ice.com: http://www.ice.com

[2] blog: http://blog.ice.com/

[3] sparkle like the stars: http://www.sparklelikethestars.com/

[4] To download the MP3 click here: http://www.grokdotcom.com/podcasts/Pinny-Bryan-interview.mp3

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