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FutureNow Post
Friday, Mar. 23, 2007 at 5:27 am

WordTracker’s Mike Mindel with Perry Marshall

By Bryan Eisenberg
March 23rd, 2007

Mike Mindel was recently interviewed by Perry Marshall. You can listen to the interview on the WordTracker blog or download it to your iPod for future listening. In this interview, they cover a broad range of topics including:

  • Why are keywords important?
  • How to mine under-rated keyword gems in the hyper-competitive Pay-Per-Click marketing space.
  • How Wordtracker generates their keyword data: Where it comes from and how to use it.
  • How to identify fast-moving opportunities using keyword trends.
  • What competition indicators like KEI mean – and what they don’t mean – when you’re researching keywords.
  • How to measure keyword competition. What do “allintitle,” “allinanchor,” “intitle” and “inanchor” mean and why should you care?
  • How to take advantage of the Long Tail.
  • A brief history of Wordtracker and the early days.

I hope you enjoy listening to it. I’ll take this opportunity to thank Mike for taking the time out to read Waiting for Your Cat to Bark? that he mentions during the interview.

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Comments (4)

  1. [...] Original post by Bryan Eisenberg [...]

  2. As with WordTracker you can also try the KeywordDiscovery – Keyword Research Tool which has a much larger keyword database. Great for tail end and niche keyword research.


  3. Wonderful post, numerous interesting points. I recall five of days ago, I have viewed a similar blog.

  4. Superb blog, numerous fascinating information. I remember 7 of days ago, I have visited a similar blog.

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Bryan Eisenberg, founder of FutureNow, is a professional marketing speaker and the co-author of New York Times and Wall Street Journal bestselling books Call to Action and Waiting For Your Cat to Bark and Always Be Testing. You can friend him on Facebook or Twitter.

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