Questions? (877) 643-7244
FutureNow Post
Wednesday, Mar. 28, 2007 at 4:34 pm

From The Stupid Persuasion Techniques File: Microsoft Again…

By Jeffrey Eisenberg
March 28th, 2007

Wired News reports that “Microsoft Sends Secret Dossier on Reporter, To Reporter“–there’s a lot more details there and it’s a fun read. Microsoft really needs to buy a copy of How To Win Friends And Influence People by Dale Carnegie.

If you haven’t read it, I highly recommend you do.

Add Your Comments

Comments (2)

  1. Well said! If only everyone had read it – it would make things a lot easier. To be honest I was bit embarrassed to carry my copy around incase anyone saw the title but once I started reading it I didn’t care anymore. It’s pure gold.

  2. Gillian, Thanks for agreeing. The book suffers from association with hucksters who have used it to justify their scams but regardless it’s a great book.

Add Your Comments


Print this Article

Jeffrey Eisenberg, founder of FutureNow, is a professional marketing speaker and the co-author of New York Times and Wall Street Journal bestselling books Call to Action and Waiting For Your Cat to Bark. You can friend him on Facebook.

More articles from Jeffrey Eisenberg

Marketing Optimization Blog
FREE Newsletter Sign-Up
send it once every: