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The Future of Marketing
Posted By Howard Kaplan On April 13, 2007 @ 4:08 am In Accountable Marketing | 2 Comments
I’m finally back in NYC after a restless traveling spree this past month, and I come bearing gifts: an easily download-able broadcast of Jeffrey Eisenberg discussing the future of marketing , and planning for the accountability this future requires.
I had the pleasure of spending a few days with Jeffrey and Sondra down south at one of the more interesting (and diverse) gatherings in a long time; a CEO conversation  (put on by the fine folks at NCTA). Old media alongside new, with news & media luminaries like Rita Cosby  and Thomas Tull  sharing the stage with those Accountable Marketing-types like ourselves made for fascinating conversation.
Take a listen … and do let us know what you think!
Article printed from Conversion Rate Optimization & Marketing Blog | FutureNow: http://www.grokdotcom.com
URL to article: http://www.grokdotcom.com/2007/04/13/the-future-of-marketing/
URLs in this post:
 discussing the future of marketing: http://nc-tech.org/multimedia/JEFFREY%20EISENBURG.mp3
 a CEO conversation: http://nc-tech.org/news/events-2007_CEOConversation.asp
 Rita Cosby: http://www.msnbc.msn.com/id/8828200/
 Thomas Tull: http://www.legendarypictures.com/index.php
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