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17 Rules For Successful E-commerce Sites
By Robert Gorell
May 10th, 2007
SEOmoz.org just published their “17 New Rules for Successful E-Commerce Websites” for your quick-study pleasure. Rand Fishkin, the post’s author and SEOmoz chief executive, explains many of the same customer-centric fixes we’ve been preaching for years over here at Future Now.
With “moms, dads & grads” season in full swing, e-commerce sites can use all the bright ideas they can get–and these tips, if not all new, are timeless (I especially like #15… cracked me up).
Which of these techniques have you used? Did any of them improve conversion?
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May 10th, 2007
10:35 am
Its really surprising how many reputable sites break these simple unspoken rules that users ultimately create and enforce.
May 10th, 2007
12:42 pm
Robert - it’s “Fishkin” rather than “Fishman”
May 10th, 2007
12:54 pm
Fixed it.
Grrr… That’s embarrassing. I’ve been following your work for awhile. I guess it’s the nickname that stuck, randfish.
Great article, btw.