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Traditional Advertising Models Are Doomed!

Posted By Bryan Eisenberg On May 10, 2007 @ 11:16 am In Advertising,Social Media,Web / Tech | 1 Comment

Well, at least that’s what Bill Gates said at the recent Microsoft SAS event [1]. While Microsoft is not always known to be right about everything, Bill Gates has been pretty good at predicting long-term trends. Bill riffs about yellow pages, traditional media channels, mobile, virtual worlds (e.g., Second Life), and even social networking. You can watch a video of his presentation [2].

I’d have to agree with most of what he says; I just wonder about the speed of decline and consumer adoption.

Is Bill Gates too far off in your opinion? How many years do you think it will take for us to see all these changes take place?

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URLs in this post:

[1] Microsoft SAS event: http://advertising.microsoft.com/news-events/strategic-account-summit

[2] watch a video of his presentation: http://metahost.origindigital.com/microsoft/20070508/msnsas_20070508_300.asx

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