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FutureNow Post
Wednesday, May. 23, 2007 at 3:39 pm

Google Acquires FeedBurner

By Bryan Eisenberg
May 23rd, 2007

Many have said that they were surprised FeedBurner wasn’t acquired before. But it looks like it just happened. TechCrunch reports Google acquired Feedburner for $100 million dollars. This will give Google additional insights into web measurement and activity (a great add-on to Google Analytics) and an additional way to help publishers monetize feeds through RSS feeds [define].

We’ll keep you informed as more details are released.

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Comments (2)

  1. Big fish eats small fish.

  2. those guys at feedburner created a concept and now are rich rich rich

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Bryan Eisenberg, founder of FutureNow, is a professional marketing speaker and the co-author of New York Times and Wall Street Journal bestselling books Call to Action and Waiting For Your Cat to Bark and Always Be Testing. You can friend him on Facebook or Twitter.

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