As Chairman & CEO of Loews Hotels, Jonathan Tisch has helped the luxury hotel chain to further its reputation as a premier brand in one of today’s most highly competitive markets: the hotel business. His new book, Chocolates on the Pillow Aren’t Enough: Reinventing the Customer Experience, isn’t just another wake-up call for businesses to address to the customer’s needs; it’s a lively account of the challenges and opportunities facing complex organizations in a fragmented, experience-driven world, where word-of-mouth is king, and customers play the cards you’ve deal them any which way they choose.
Sounds like every business you know? Sure it does. And that’s why this book couldn’t have come at a better time.
In Part I of this two-part edition of Grokcast, Bryan Eisenberg explores Tisch‘s thoughts on:
To download Part 1 of Jonathan Tisch and Bryan Eisenberg the MP3 click here