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Archive for May, 2007

FutureNow Post
Wednesday, May. 23, 2007 at 3:31 pm

Grokcast: Loews CEO Jonathan Tisch – Part II

May 23rd, 2007
FutureNow Post
Wednesday, May. 23, 2007 at 10:30 am

Grokcast: Loews Hotels’ Jonathan Tisch on Maximizing Customer Value

May 23rd, 2007
FutureNow Post
Wednesday, May. 23, 2007 at 5:10 am

Investors, Speculators, Shareholder Value, and Other Half-Truths

May 23rd, 2007

Is greed really good?Business Week columnists Clayton M. Christensen & Scott D. Anthony make some pretty provocative comments about maximizing shareholder value in their column “Put Investors In Their Place: Why pander to people who now hold shares, on average, less than 10 months?”

For instance…

Perhaps it is time for companies to adjust the paradigm of management responsibility:

“You are investors and speculators, not shareholders, and you temporarily find yourselves holding the securities of our company. You are responsible for maximizing the returns on your investments.…

...continue to read "Investors, Speculators, Shareholder Value, and Other Half-Truths"

FutureNow Post
Tuesday, May. 22, 2007 at 10:17 am

Another Day, Another $6.3 Billion

May 22nd, 2007

Music business giant EMI has agreed to be bought for a cool $6.3 billion by Terra Firma. But after Microsoft’s [unrelated] $6B acquisition last week, who can keep track?

That’s like buying 10 Mona Lisas. (Probably seven, once you adjust for hedge fund dollars and inflation since 2005, when its value became wikiable.)

EMI made waves last week when it announced a deal with Amazon to enable an online mega-store to rival iTunes. (Nice to see that Rolling Stone & ZDNet agree with us.)

Back in April, Read/Write…

...continue to read "Another Day, Another $6.3 Billion"

FutureNow Post
Tuesday, May. 22, 2007 at 7:12 am

Blogging or Thinking About It?

May 22nd, 2007

100 dollar billJohn Wesley has an interesting post about his blogging experience and building an audience of 3,000 unique visitors a day and 2,200 subscribers. Let me share a few of what I believe are my favorite insights. In no particular order [my comments follow]:

Be prepared to invest 2-3 years before seeing any serious returns. (Don’t forget to read the ROI of Free.) A bad post is worse than no post. (Ask yourself :”What is the value that this post provides my readers?”) It…

...continue to read "Blogging or Thinking About It?"

FutureNow Post
Monday, May. 21, 2007 at 10:42 am

The Psychology of Banner Ads: Can You Benefit?

May 21st, 2007
FutureNow Post
Monday, May. 21, 2007 at 5:27 am

Google News: Is it History?

May 21st, 2007

Google News RIPAccording to TechCrunch, Scotland’s Sunday Herald is running a story reporting that Google has secretly reached deals with several large UK news groups to formally license content for Google News. But will Google invest in licensing content without expecting a return on that investment?

Google has argued that the use of news snippets on Google News constituted fair use because they didn’t run any advertising on the site. This isn’t the first time Google has paid for news content. The last time,…

...continue to read "Google News: Is it History?"

FutureNow Post
Friday, May. 18, 2007 at 11:14 am

Do You Want the $5 Web Copy or the $100 Web Copy?

May 18th, 2007

In Chapter 61 of his best-seller, The Wizard of Ads, Roy Williams recounts the story of a friend faced with saving a little money on services. His friend was flying a single-engine airplane into Mexico. When he radioed for a weather report prior to landing at a small airport, he was asked, “Do you want the 2-peso weather report or the 5-peso weather report?”

In the past week, I’ve read a couple of stories about the commoditization of copywriting and the outsourcing…

...continue to read "Do You Want the $5 Web Copy or the $100 Web Copy?"

FutureNow Article
Friday, May. 18, 2007

A Simple Recipe to Improve Conversion

May 18th, 2007
FutureNow Post
Friday, May. 18, 2007 at 9:01 am

$6B Paid For aQuantive: Ad Network Bubble?

May 18th, 2007

TechCrunch reports:

Breaking: Microsoft is acquiring advertising network aQuantive, the parent company to Avenue A | Razorfish, Atlas and DRIVEpm, for roughly $6 billion in an all-cash transaction, the company said this morning.

aQuantive is a public company (AQNT) and had a market cap of just $2.8 billion as of yesterday. The acquisition price of $6 billion is a roughly 2x premium on yesterday’s closing price. The acquisition comes after recent big acquisitions by Google and Yahoo in this space. Google bought…

...continue to read "$6B Paid For aQuantive: Ad Network Bubble?"

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