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FutureNow Post
Tuesday, Jun. 5, 2007 at 3:55 pm

SEO, Google Blog Search & Feedburner Data

By Bryan Eisenberg
June 5th, 2007

I recently wrote about Google’s Blog Search patent application on how to rank results by relevancy. If Google can use Google Reader and Gmail data to rank blog posts, don’t you think they’ll add Feedburner data? And if that data impacts rankings, how will search engine optimization for blogs be affected.

Will SEO’s be advising their blogging clients to subscribe or unsubscribe from Feedburner services? What will you do?

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Comments (5)

  1. if it were to affect rankings, i would DEFINITELY advise clients to use feedburner for that reason alone

    otherwise, i advise it anyway because feedburner rocks in my opinion :)

  2. That’s a great question Bryan and it’s one I’ve posed to a Feedburner, er I mean Googleburner exec in an upcoming interview. We’ll see if Google PR lets him answer. :)

  3. Very good point, if it was to make any impact on ranking the the advice has to be subscribe!

  4. Anything to help their rankings is what I would advise my clients to do. Not to mention that I think feedburner is a great product anyway.

  5. they will ask to subscribe

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Bryan Eisenberg, founder of FutureNow, is a professional marketing speaker and the co-author of New York Times and Wall Street Journal bestselling books Call to Action and Waiting For Your Cat to Bark and Always Be Testing. You can friend him on Facebook or Twitter.

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