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	<title>Comments on: Transparency, Social Media and, God Forbid, the Truth</title>
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	<link>http://www.grokdotcom.com/2007/06/11/transparency-social-media-god-forbid-the-truth/</link>
	<description>Marketing blog focused on marketing optimization, improving website conversion rates, search engine marketing, web analytics, word of mouth, etc.</description>
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		<title>By: 7 Signs You May Be A Social Media Addict - News: Everything-e -</title>
		<link>http://www.grokdotcom.com/2007/06/11/transparency-social-media-god-forbid-the-truth/comment-page-1/#comment-1093398</link>
		<dc:creator>7 Signs You May Be A Social Media Addict - News: Everything-e -</dc:creator>
		<pubDate>Sat, 18 Oct 2008 15:13:19 +0000</pubDate>
		<guid isPermaLink="false">http://www.grokdotcom.com/2007/06/11/transparency-social-media-god-forbid-the-truth/#comment-1093398</guid>
		<description>[...] Advertise to Women Social media is exploding. Everyone&#039;s talking about the huge advertising...Transparency, Social Media and, God Forbid, the Truth Social media offers an unprecedented level of transparency. That&#039;s [...]</description>
		<content:encoded><![CDATA[<p>[...] Advertise to Women Social media is exploding. Everyone&#39;s talking about the huge advertising&#8230;Transparency, Social Media and, God Forbid, the Truth Social media offers an unprecedented level of transparency. That&#39;s [...]</p>
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		<title>By: Dena Matthews</title>
		<link>http://www.grokdotcom.com/2007/06/11/transparency-social-media-god-forbid-the-truth/comment-page-1/#comment-70020</link>
		<dc:creator>Dena Matthews</dc:creator>
		<pubDate>Mon, 11 Jun 2007 15:42:33 +0000</pubDate>
		<guid isPermaLink="false">http://www.grokdotcom.com/2007/06/11/transparency-social-media-god-forbid-the-truth/#comment-70020</guid>
		<description>Working in a profession allied to the pharmaceutical industry, I know a medical ad agency was watching the cafepharma site in order to provide strategic logistics to their pharma client regarding internal communications related to a brand.  The pharma company was successful because they were transparent with their employees- recoginizing their faults and adressing them.  So, yes, its a great idea to be transparent!</description>
		<content:encoded><![CDATA[<p>Working in a profession allied to the pharmaceutical industry, I know a medical ad agency was watching the cafepharma site in order to provide strategic logistics to their pharma client regarding internal communications related to a brand.  The pharma company was successful because they were transparent with their employees- recoginizing their faults and adressing them.  So, yes, its a great idea to be transparent!</p>
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		<title>By: Ryan Karpeles</title>
		<link>http://www.grokdotcom.com/2007/06/11/transparency-social-media-god-forbid-the-truth/comment-page-1/#comment-69946</link>
		<dc:creator>Ryan Karpeles</dc:creator>
		<pubDate>Mon, 11 Jun 2007 14:58:12 +0000</pubDate>
		<guid isPermaLink="false">http://www.grokdotcom.com/2007/06/11/transparency-social-media-god-forbid-the-truth/#comment-69946</guid>
		<description>Thanks so much for the link love, Jeffrey.  I really like the angle of &quot;exposing the truth.&quot;  I think there are companies who do this incredibly well, and those who are horrible at it.

The benefits of being transparent are immense.  The closer your company can get to the customer, the better off you&#039;ll both be.  Social media is definitely a major step toward becoming more transparent.  

Thanks again for the shout out :)</description>
		<content:encoded><![CDATA[<p>Thanks so much for the link love, Jeffrey.  I really like the angle of &#8220;exposing the truth.&#8221;  I think there are companies who do this incredibly well, and those who are horrible at it.</p>
<p>The benefits of being transparent are immense.  The closer your company can get to the customer, the better off you&#8217;ll both be.  Social media is definitely a major step toward becoming more transparent.  </p>
<p>Thanks again for the shout out <img src='http://www.grokdotcom.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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