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Should Content Be Free?
Posted By Bryan Eisenberg On June 20, 2007 @ 3:40 am In Content,Public Relations,Word of Mouth | 7 Comments
People love to share content. It’s the reason libraries were created. However, as more and more content gets distributed in digital format, the ease of sharing accelerates. Because of that, content creators try to find ever more ways to protect it.
There’s never been an electronic copy protection platform that couldn’t be hacked, and I doubt there ever will be. Essentially, content keeps struggling to be free. As content creators and owners of intellectual property, we at Future Now struggle with content and copyright questions. If you’re reading this, you’re likely a publisher, artist, or content junkie. Have you been thinking about it?
What are your feelings? Would it be different if you were the publisher and it was your content being shared (without any acknowledgments)?
Blip.tv‘s Good Copy Bad Copy  is a series that explores some of these issues.
Article printed from Conversion Rate Optimization & Marketing Blog | FutureNow: http://www.grokdotcom.com
URL to article: http://www.grokdotcom.com/2007/06/20/should-content-be-free/
URLs in this post:
 ROI of free: http://www.grokdotcom.com/2007/03/12/the-roi-of-free-revisited/
 Good Copy Bad Copy: http://blip.tv/users/view/GoodCopyBadCopy
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