http://www.grokdotcom.com/2007/08/13/perspective-no-4-time-vs-money/ Marketing blog focused on marketing optimization, improving website conversion rates, search engine marketing, web analytics, word of mouth, etc. Sat, 21 Nov 2009 19:57:59 -0600 http://wordpress.org/?v=2.8.6 hourly 1 http://www.grokdotcom.com/2007/08/13/perspective-no-4-time-vs-money/comment-page-1/#comment-158686 Lysander Meath Baker Fri, 24 Aug 2007 20:08:36 +0000 http://www.grokdotcom.com/2007/08/13/perspective-no-4-time-vs-money/#comment-158686 Jeff - you are 100% right. I used to work in mail order and it never ceased to amaze us that products that could save £100s per year sold poorly while products that could save "up to seconds" sold like hot cakes. Jeff – you are 100% right. I used to work in mail order and it never ceased to amaze us that products that could save £100s per year sold poorly while products that could save “up to seconds” sold like hot cakes.

]]> http://www.grokdotcom.com/2007/08/13/perspective-no-4-time-vs-money/comment-page-1/#comment-144742 Ayat Mon, 13 Aug 2007 17:01:45 +0000 http://www.grokdotcom.com/2007/08/13/perspective-no-4-time-vs-money/#comment-144742 That's very true Jeff. Many businesses motivate buyers by giving them monetary savings and incentives, but losing many potential customers because of their unpersuasive copy. Too many times I've worked with websites that keep taking the customer in circles forgetting to answer their questions or concerns. That's why creating a very client-centric, visitor friendly site is essential. And it starts with great copy. Great series, thanks! That’s very true Jeff. Many businesses motivate buyers by giving them monetary savings and incentives, but losing many potential customers because of their unpersuasive copy. Too many times I’ve worked with websites that keep taking the customer in circles forgetting to answer their questions or concerns. That’s why creating a very client-centric, visitor friendly site is essential. And it starts with great copy. Great series, thanks!

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