. . . the panelists will address a comprehensive list of topics including:
- What is User Generated Content?
- Why does it matter?
- What about the downsides like negative reviews?
- Does it help Manufacturer-to-Consumer companies too?
- How much effort is involved?
- What kind of results can I expect?
- How can I maximize its effectiveness?
- What are my options?
This is a great opportunity for e-tailers seeking to improve the customer experience with reviews. Oh, and it’s their co-founder Jason‘s birthday, so be sure to ask some tough questions during Q&A.
UPDATE — If you missed the webinar, watch it here.