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PetSmart.com — A New Low for Drop-down Menus

Posted By Daniel McGuigan On August 29, 2007 @ 4:25 pm In Improving Conversion,Usability,Web Design | 2 Comments

screenshot_05.jpg [1]PetSmart.com [2]‘s site relaunch gives us another great example of how drop-down menus interfere with a site’s usability. For instance, the drop-down menu for the “Dogs” category goes down past the bottom of the page. Those who aren’t proficient in using the scroll wheel on their mouse won’t even be able to get to the options presented below the fold.

When designing for 1024 x 768 resolution, don’t assume that the browser window is completely open.

There are a couple of easy fixes for this drop-down problem. (They should get rid of it entirely, but that may be asking too much.) At the very least, PetSmart should think about decreasing the font size or combining some of the categories to reduce visitor frustration and help good dogs get the treats and biscuits they deserve.

Kudos to Alex Harris [3] for letting us know about the PetSmart.com [2] relaunch.

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URL to article: http://www.grokdotcom.com/2007/08/29/petsmartcom-a-new-low-for-drop-down-menus/

URLs in this post:

[1] Image: http://www.grokdotcom.com/wp-content/uploads/screenshot_05.jpg

[2] PetSmart.com: http://www.petsmart.com

[3] Alex Harris: http://www.alexdesigns.com/blog/

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