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	<title>Comments on: How to Write Persuasive Links</title>
	<atom:link href="http://www.grokdotcom.com/index.php/2007/09/28/persuasive-links/feed" rel="self" type="application/rss+xml" />
	<link>http://www.grokdotcom.com/2007/09/28/persuasive-links/</link>
	<description>Marketing blog focused on marketing optimization, improving website conversion rates, search engine marketing, web analytics, word of mouth, etc.</description>
	<lastBuildDate>Sun, 21 Mar 2010 10:59:41 -0500</lastBuildDate>
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		<title>By: value city furniture american signature</title>
		<link>http://www.grokdotcom.com/2007/09/28/persuasive-links/comment-page-1/#comment-1214829</link>
		<dc:creator>value city furniture american signature</dc:creator>
		<pubDate>Sat, 12 Dec 2009 02:54:51 +0000</pubDate>
		<guid isPermaLink="false">http://www.grokdotcom.com/2007/09/28/persuasive-links/#comment-1214829</guid>
		<description>nice info ... i like this blog!!</description>
		<content:encoded><![CDATA[<p>nice info &#8230; i like this blog!!</p>
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	<item>
		<title>By: 10 Excellent Sites To Enhance Your Writing Skills ChurchKreatives &#8211; A Community For Creative Christ Followers</title>
		<link>http://www.grokdotcom.com/2007/09/28/persuasive-links/comment-page-1/#comment-1204028</link>
		<dc:creator>10 Excellent Sites To Enhance Your Writing Skills ChurchKreatives &#8211; A Community For Creative Christ Followers</dc:creator>
		<pubDate>Mon, 26 Oct 2009 15:39:10 +0000</pubDate>
		<guid isPermaLink="false">http://www.grokdotcom.com/2007/09/28/persuasive-links/#comment-1204028</guid>
		<description>[...] How to Write Faster, Better, and Easier &#8211; PickTheBrain &#124; Motivation and Self Improvement   [...]</description>
		<content:encoded><![CDATA[<p>[...] How to Write Faster, Better, and Easier &#8211; PickTheBrain | Motivation and Self Improvement   [...]</p>
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	<item>
		<title>By: Driving Instructor in Stevenage Knebworth</title>
		<link>http://www.grokdotcom.com/2007/09/28/persuasive-links/comment-page-1/#comment-1198124</link>
		<dc:creator>Driving Instructor in Stevenage Knebworth</dc:creator>
		<pubDate>Tue, 06 Oct 2009 13:23:45 +0000</pubDate>
		<guid isPermaLink="false">http://www.grokdotcom.com/2007/09/28/persuasive-links/#comment-1198124</guid>
		<description>ahh I never was aware of this or you can say never realized it might make such a difference. i would take help from someone to set me up a simple test for link text testing</description>
		<content:encoded><![CDATA[<p>ahh I never was aware of this or you can say never realized it might make such a difference. i would take help from someone to set me up a simple test for link text testing</p>
]]></content:encoded>
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	<item>
		<title>By: Richard</title>
		<link>http://www.grokdotcom.com/2007/09/28/persuasive-links/comment-page-1/#comment-1197997</link>
		<dc:creator>Richard</dc:creator>
		<pubDate>Mon, 05 Oct 2009 13:17:39 +0000</pubDate>
		<guid isPermaLink="false">http://www.grokdotcom.com/2007/09/28/persuasive-links/#comment-1197997</guid>
		<description>What about instead of &quot;See how you may be able to double your income in one year.&quot; change it too &quot;See how you too can double your income in one year&quot;, too strong? whats the drawback?</description>
		<content:encoded><![CDATA[<p>What about instead of &#8220;See how you may be able to double your income in one year.&#8221; change it too &#8220;See how you too can double your income in one year&#8221;, too strong? whats the drawback?</p>
]]></content:encoded>
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		<title>By: textile industry</title>
		<link>http://www.grokdotcom.com/2007/09/28/persuasive-links/comment-page-1/#comment-1197363</link>
		<dc:creator>textile industry</dc:creator>
		<pubDate>Thu, 01 Oct 2009 10:17:56 +0000</pubDate>
		<guid isPermaLink="false">http://www.grokdotcom.com/2007/09/28/persuasive-links/#comment-1197363</guid>
		<description>great info! keep it up</description>
		<content:encoded><![CDATA[<p>great info! keep it up</p>
]]></content:encoded>
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		<title>By: Baby Bassinet</title>
		<link>http://www.grokdotcom.com/2007/09/28/persuasive-links/comment-page-1/#comment-1195936</link>
		<dc:creator>Baby Bassinet</dc:creator>
		<pubDate>Thu, 24 Sep 2009 21:19:04 +0000</pubDate>
		<guid isPermaLink="false">http://www.grokdotcom.com/2007/09/28/persuasive-links/#comment-1195936</guid>
		<description>Was there any correlation to the number of words used for the continuation link or is it irrelevant or possibly just not tested? Basically wondering if &quot;click to continue&quot; would get around the same click percentage of for more information click to continue&quot;?</description>
		<content:encoded><![CDATA[<p>Was there any correlation to the number of words used for the continuation link or is it irrelevant or possibly just not tested? Basically wondering if &#8220;click to continue&#8221; would get around the same click percentage of for more information click to continue&#8221;?</p>
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		<title>By: 50 Helpful Resources That Will Enhance Your Writing Skills &#171; Malvaniya Prashant</title>
		<link>http://www.grokdotcom.com/2007/09/28/persuasive-links/comment-page-1/#comment-1192772</link>
		<dc:creator>50 Helpful Resources That Will Enhance Your Writing Skills &#171; Malvaniya Prashant</dc:creator>
		<pubDate>Sun, 13 Sep 2009 08:09:53 +0000</pubDate>
		<guid isPermaLink="false">http://www.grokdotcom.com/2007/09/28/persuasive-links/#comment-1192772</guid>
		<description>[...] How to Write Persuasive Links [...]</description>
		<content:encoded><![CDATA[<p>[...] How to Write Persuasive Links [...]</p>
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	<item>
		<title>By: webcaching.guerrerotome.com &#187; Blog Archive &#187; Sites to improve your English</title>
		<link>http://www.grokdotcom.com/2007/09/28/persuasive-links/comment-page-1/#comment-1190103</link>
		<dc:creator>webcaching.guerrerotome.com &#187; Blog Archive &#187; Sites to improve your English</dc:creator>
		<pubDate>Wed, 02 Sep 2009 14:38:44 +0000</pubDate>
		<guid isPermaLink="false">http://www.grokdotcom.com/2007/09/28/persuasive-links/#comment-1190103</guid>
		<description>[...] How to Write Persuasive Links [...]</description>
		<content:encoded><![CDATA[<p>[...] How to Write Persuasive Links [...]</p>
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		<title>By: 50 Free Resources That Will Improve Your Writing Skills &#124; 零食屋</title>
		<link>http://www.grokdotcom.com/2007/09/28/persuasive-links/comment-page-1/#comment-1176408</link>
		<dc:creator>50 Free Resources That Will Improve Your Writing Skills &#124; 零食屋</dc:creator>
		<pubDate>Fri, 03 Jul 2009 01:07:08 +0000</pubDate>
		<guid isPermaLink="false">http://www.grokdotcom.com/2007/09/28/persuasive-links/#comment-1176408</guid>
		<description>[...] How to Write Persuasive Links [...]</description>
		<content:encoded><![CDATA[<p>[...] How to Write Persuasive Links [...]</p>
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		<title>By: 50 free tools improve your blog writing skill &#124; Free Webmaster Resource &#38; Seo articles</title>
		<link>http://www.grokdotcom.com/2007/09/28/persuasive-links/comment-page-1/#comment-1175819</link>
		<dc:creator>50 free tools improve your blog writing skill &#124; Free Webmaster Resource &#38; Seo articles</dc:creator>
		<pubDate>Tue, 30 Jun 2009 07:23:24 +0000</pubDate>
		<guid isPermaLink="false">http://www.grokdotcom.com/2007/09/28/persuasive-links/#comment-1175819</guid>
		<description>[...] How to Write Persuasive Links [...]</description>
		<content:encoded><![CDATA[<p>[...] How to Write Persuasive Links [...]</p>
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	<item>
		<title>By: 50 Helpful Resources That Will Enhance Your Writing Skills &#171; Relevant Editorial</title>
		<link>http://www.grokdotcom.com/2007/09/28/persuasive-links/comment-page-1/#comment-1175788</link>
		<dc:creator>50 Helpful Resources That Will Enhance Your Writing Skills &#171; Relevant Editorial</dc:creator>
		<pubDate>Tue, 30 Jun 2009 03:48:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.grokdotcom.com/2007/09/28/persuasive-links/#comment-1175788</guid>
		<description>[...] How to Write Persuasive Links [...]</description>
		<content:encoded><![CDATA[<p>[...] How to Write Persuasive Links [...]</p>
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		<title>By: 50 Free Resources That Will Improve Your Writing Skills &#124; missrix</title>
		<link>http://www.grokdotcom.com/2007/09/28/persuasive-links/comment-page-1/#comment-1175681</link>
		<dc:creator>50 Free Resources That Will Improve Your Writing Skills &#124; missrix</dc:creator>
		<pubDate>Mon, 29 Jun 2009 14:21:44 +0000</pubDate>
		<guid isPermaLink="false">http://www.grokdotcom.com/2007/09/28/persuasive-links/#comment-1175681</guid>
		<description>[...] How to Write Persuasive Links [...]</description>
		<content:encoded><![CDATA[<p>[...] How to Write Persuasive Links [...]</p>
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	<item>
		<title>By: 50 Free Resources That Will Improve Your Writing Skills &#171; Tech7.Net</title>
		<link>http://www.grokdotcom.com/2007/09/28/persuasive-links/comment-page-1/#comment-1175574</link>
		<dc:creator>50 Free Resources That Will Improve Your Writing Skills &#171; Tech7.Net</dc:creator>
		<pubDate>Sun, 28 Jun 2009 18:21:09 +0000</pubDate>
		<guid isPermaLink="false">http://www.grokdotcom.com/2007/09/28/persuasive-links/#comment-1175574</guid>
		<description>[...] How to Write Persuasive Links [...]</description>
		<content:encoded><![CDATA[<p>[...] How to Write Persuasive Links [...]</p>
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		<title>By: Optimizing Website &#38; Landing Page Copy - A 10 Step Process &#124; FutureNow's GrokDotCom / Marketing Optimization Blog</title>
		<link>http://www.grokdotcom.com/2007/09/28/persuasive-links/comment-page-1/#comment-1168239</link>
		<dc:creator>Optimizing Website &#38; Landing Page Copy - A 10 Step Process &#124; FutureNow's GrokDotCom / Marketing Optimization Blog</dc:creator>
		<pubDate>Tue, 26 May 2009 11:51:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.grokdotcom.com/2007/09/28/persuasive-links/#comment-1168239</guid>
		<description>[...] wrote about his research about the importance of keywords in your hyperlinks. Jeff Sexton shares how to write more persuasive hyperlinks and calls to action so you don&#8217;t sound like a [...]</description>
		<content:encoded><![CDATA[<p>[...] wrote about his research about the importance of keywords in your hyperlinks. Jeff Sexton shares how to write more persuasive hyperlinks and calls to action so you don&#8217;t sound like a [...]</p>
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		<title>By: Linking Matters - News: Everything-e</title>
		<link>http://www.grokdotcom.com/2007/09/28/persuasive-links/comment-page-1/#comment-1123583</link>
		<dc:creator>Linking Matters - News: Everything-e</dc:creator>
		<pubDate>Mon, 22 Dec 2008 15:31:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.grokdotcom.com/2007/09/28/persuasive-links/#comment-1123583</guid>
		<description>[...] write a lot about linking especially when it comes to persuading readers to take [...]</description>
		<content:encoded><![CDATA[<p>[...] write a lot about linking especially when it comes to persuading readers to take [...]</p>
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		<title>By: Linking Matters &#124; FutureNow's GrokDotCom / Marketing Optimization Blog</title>
		<link>http://www.grokdotcom.com/2007/09/28/persuasive-links/comment-page-1/#comment-1123581</link>
		<dc:creator>Linking Matters &#124; FutureNow's GrokDotCom / Marketing Optimization Blog</dc:creator>
		<pubDate>Mon, 22 Dec 2008 15:28:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.grokdotcom.com/2007/09/28/persuasive-links/#comment-1123581</guid>
		<description>[...] write a lot about linking especially when it comes to persuading readers to take [...]</description>
		<content:encoded><![CDATA[<p>[...] write a lot about linking especially when it comes to persuading readers to take [...]</p>
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		<title>By: Thijs van Noort</title>
		<link>http://www.grokdotcom.com/2007/09/28/persuasive-links/comment-page-1/#comment-1115245</link>
		<dc:creator>Thijs van Noort</dc:creator>
		<pubDate>Sat, 29 Nov 2008 22:37:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.grokdotcom.com/2007/09/28/persuasive-links/#comment-1115245</guid>
		<description>Just working on a new site, thnx for the clear advise. 
Will be using them and returning the results here.

Thijs</description>
		<content:encoded><![CDATA[<p>Just working on a new site, thnx for the clear advise.<br />
Will be using them and returning the results here.</p>
<p>Thijs</p>
]]></content:encoded>
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		<title>By: How to Avoid Nauseating Web Copy</title>
		<link>http://www.grokdotcom.com/2007/09/28/persuasive-links/comment-page-1/#comment-462156</link>
		<dc:creator>How to Avoid Nauseating Web Copy</dc:creator>
		<pubDate>Tue, 22 Jan 2008 16:53:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.grokdotcom.com/2007/09/28/persuasive-links/#comment-462156</guid>
		<description>[...] Write persuasive hyperlinks that fit into your [...]</description>
		<content:encoded><![CDATA[<p>[...] Write persuasive hyperlinks that fit into your [...]</p>
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		<title>By: Robert Gorell</title>
		<link>http://www.grokdotcom.com/2007/09/28/persuasive-links/comment-page-1/#comment-324941</link>
		<dc:creator>Robert Gorell</dc:creator>
		<pubDate>Fri, 16 Nov 2007 22:43:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.grokdotcom.com/2007/09/28/persuasive-links/#comment-324941</guid>
		<description>Shannon,

Brian makes some good points. And, in your case, you may not necessarily want to use just the title of a given course you&#039;re linking to for inspiration on how to phrase the link. Think about what the person will get out of the course, then use a bit of that language. 

Keep in mind, too, that those are very long sentences to be linking. Also, getting &quot;more information&quot; about &quot;on-demand online training&quot; feels a bit jargon-heavy. Sure, that all means something, but the end result is vague and generic. Try making your links shorter and specific to the benefit your audience will get from a given course that you&#039;re linking to.

And, as Brian said, test it!</description>
		<content:encoded><![CDATA[<p>Shannon,</p>
<p>Brian makes some good points. And, in your case, you may not necessarily want to use just the title of a given course you&#8217;re linking to for inspiration on how to phrase the link. Think about what the person will get out of the course, then use a bit of that language. </p>
<p>Keep in mind, too, that those are very long sentences to be linking. Also, getting &#8220;more information&#8221; about &#8220;on-demand online training&#8221; feels a bit jargon-heavy. Sure, that all means something, but the end result is vague and generic. Try making your links shorter and specific to the benefit your audience will get from a given course that you&#8217;re linking to.</p>
<p>And, as Brian said, test it!</p>
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		<title>By: Brian</title>
		<link>http://www.grokdotcom.com/2007/09/28/persuasive-links/comment-page-1/#comment-324491</link>
		<dc:creator>Brian</dc:creator>
		<pubDate>Fri, 16 Nov 2007 17:39:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.grokdotcom.com/2007/09/28/persuasive-links/#comment-324491</guid>
		<description>Shannon, in my opinion, neither- use your on demand online training phrase (is that your SEO keyword?) but instead of &quot;information&quot; etc. put in the benefit they&#039;ll receive- so that they&#039;ll be able to what?  Of course you should test it, but that&#039;s my 2 cents on the copywriting.</description>
		<content:encoded><![CDATA[<p>Shannon, in my opinion, neither- use your on demand online training phrase (is that your SEO keyword?) but instead of &#8220;information&#8221; etc. put in the benefit they&#8217;ll receive- so that they&#8217;ll be able to what?  Of course you should test it, but that&#8217;s my 2 cents on the copywriting.</p>
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		<title>By: Shannon</title>
		<link>http://www.grokdotcom.com/2007/09/28/persuasive-links/comment-page-1/#comment-324335</link>
		<dc:creator>Shannon</dc:creator>
		<pubDate>Fri, 16 Nov 2007 16:12:44 +0000</pubDate>
		<guid isPermaLink="false">http://www.grokdotcom.com/2007/09/28/persuasive-links/#comment-324335</guid>
		<description>What&#039;s better...All one link &quot;Get more information about On-Demand Online Training.&quot; OR &quot;Click here to get more information about On-Demand Online Training.&quot;</description>
		<content:encoded><![CDATA[<p>What&#8217;s better&#8230;All one link &#8220;Get more information about On-Demand Online Training.&#8221; OR &#8220;Click here to get more information about On-Demand Online Training.&#8221;</p>
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		<title>By: Online Copywriting 101: The Ultimate Cheat Sheet &#8212; Part 2</title>
		<link>http://www.grokdotcom.com/2007/09/28/persuasive-links/comment-page-1/#comment-317563</link>
		<dc:creator>Online Copywriting 101: The Ultimate Cheat Sheet &#8212; Part 2</dc:creator>
		<pubDate>Tue, 13 Nov 2007 17:45:22 +0000</pubDate>
		<guid isPermaLink="false">http://www.grokdotcom.com/2007/09/28/persuasive-links/#comment-317563</guid>
		<description>[...] &quot;How to Write Persuasive Links&quot; &#8212; [...]</description>
		<content:encoded><![CDATA[<p>[...] &#34;How to Write Persuasive Links&#34; &#8212; [...]</p>
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		<title>By: Arun Agrawal</title>
		<link>http://www.grokdotcom.com/2007/09/28/persuasive-links/comment-page-1/#comment-269351</link>
		<dc:creator>Arun Agrawal</dc:creator>
		<pubDate>Mon, 22 Oct 2007 17:28:25 +0000</pubDate>
		<guid isPermaLink="false">http://www.grokdotcom.com/2007/09/28/persuasive-links/#comment-269351</guid>
		<description>I always tend to put longer and keyword rich text in the anchor text (even in-context links). This achieves a much higher SEO score while increasing the chance of having the &lt;strong&gt;user&#039;s&lt;/strong&gt; trigger words in the blue-underlined text that stands out.</description>
		<content:encoded><![CDATA[<p>I always tend to put longer and keyword rich text in the anchor text (even in-context links). This achieves a much higher SEO score while increasing the chance of having the <strong>user&#8217;s</strong> trigger words in the blue-underlined text that stands out.</p>
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		<title>By: Jeff Sexton</title>
		<link>http://www.grokdotcom.com/2007/09/28/persuasive-links/comment-page-1/#comment-262856</link>
		<dc:creator>Jeff Sexton</dc:creator>
		<pubDate>Fri, 19 Oct 2007 15:05:54 +0000</pubDate>
		<guid isPermaLink="false">http://www.grokdotcom.com/2007/09/28/persuasive-links/#comment-262856</guid>
		<description>Bobby,

We tend to agree with Jared Spool&#039;s take on this:

&quot;...7-12 words is what users need to ensure *their* trigger words 
(not the *designer&#039;s* trigger words) are visible. It turns out to be a game of probabilities. With less than 7 words, the likelihood that a trigger word appears in the link drops substantially. 

Now, there are some links that only needs a single word. For example, when we tested HP.com for people who needed to download software, the word &quot;DRIVERS&quot; worked just fine. Every user we tested found what they wanted with that single-word link. 

But most links aren&#039;t that convenient. They require more words to allow the user to succeed better.&quot;

Feel free to read more from this quote if you want:

http://www.info-arch.org/lists/sigia-l/0508/0136.html</description>
		<content:encoded><![CDATA[<p>Bobby,</p>
<p>We tend to agree with Jared Spool&#8217;s take on this:</p>
<p>&#8220;&#8230;7-12 words is what users need to ensure *their* trigger words<br />
(not the *designer&#8217;s* trigger words) are visible. It turns out to be a game of probabilities. With less than 7 words, the likelihood that a trigger word appears in the link drops substantially. </p>
<p>Now, there are some links that only needs a single word. For example, when we tested HP.com for people who needed to download software, the word &#8220;DRIVERS&#8221; worked just fine. Every user we tested found what they wanted with that single-word link. </p>
<p>But most links aren&#8217;t that convenient. They require more words to allow the user to succeed better.&#8221;</p>
<p>Feel free to read more from this quote if you want:</p>
<p><a href="http://www.info-arch.org/lists/sigia-l/0508/0136.html">http://www.info-arch.org/lists/sigia-l/0508/0136.html</a></p>
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		<title>By: Bobby Hewitt</title>
		<link>http://www.grokdotcom.com/2007/09/28/persuasive-links/comment-page-1/#comment-262703</link>
		<dc:creator>Bobby Hewitt</dc:creator>
		<pubDate>Fri, 19 Oct 2007 12:39:52 +0000</pubDate>
		<guid isPermaLink="false">http://www.grokdotcom.com/2007/09/28/persuasive-links/#comment-262703</guid>
		<description>Does the length of the amount of words that is clickable matter?</description>
		<content:encoded><![CDATA[<p>Does the length of the amount of words that is clickable matter?</p>
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