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	<title>Comments on: Radiohead Lets Fans Choose How Much to Pay for Album</title>
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	<link>http://www.grokdotcom.com/2007/10/01/radiohead-lets-fans-choose-how-much-to-pay/</link>
	<description>Marketing blog focused on marketing optimization, improving website conversion rates, search engine marketing, web analytics, word of mouth, etc.</description>
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		<title>By: Radiohead: This is Why Web Copy Matters</title>
		<link>http://www.grokdotcom.com/2007/10/01/radiohead-lets-fans-choose-how-much-to-pay/comment-page-1/#comment-256711</link>
		<dc:creator>Radiohead: This is Why Web Copy Matters</dc:creator>
		<pubDate>Tue, 16 Oct 2007 16:59:52 +0000</pubDate>
		<guid isPermaLink="false">http://www.grokdotcom.com/2007/10/01/radiohead-lets-fans-choose-how-much-to-pay/#comment-256711</guid>
		<description>[...] band announced they would release their new album online &#8212; through their own shopping cart, letting people pay whatever they like &#8212; Radiohead was widely praised by media and fans alike. The move was hugely disruptive [...]</description>
		<content:encoded><![CDATA[<p>[...] band announced they would release their new album online &#8212; through their own shopping cart, letting people pay whatever they like &#8212; Radiohead was widely praised by media and fans alike. The move was hugely disruptive [...]</p>
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		<title>By: Radiohead kill the entire music business &#171; Green Tea Ice Cream</title>
		<link>http://www.grokdotcom.com/2007/10/01/radiohead-lets-fans-choose-how-much-to-pay/comment-page-1/#comment-230540</link>
		<dc:creator>Radiohead kill the entire music business &#171; Green Tea Ice Cream</dc:creator>
		<pubDate>Wed, 03 Oct 2007 09:35:44 +0000</pubDate>
		<guid isPermaLink="false">http://www.grokdotcom.com/2007/10/01/radiohead-lets-fans-choose-how-much-to-pay/#comment-230540</guid>
		<description>[...] P.S. I don&#8217;t seem to be the only blogger guiltily trying to make up for past misdeeds&#8230; [...]</description>
		<content:encoded><![CDATA[<p>[...] P.S. I don&#8217;t seem to be the only blogger guiltily trying to make up for past misdeeds&#8230; [...]</p>
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		<title>By: Robert Gorell</title>
		<link>http://www.grokdotcom.com/2007/10/01/radiohead-lets-fans-choose-how-much-to-pay/comment-page-1/#comment-229094</link>
		<dc:creator>Robert Gorell</dc:creator>
		<pubDate>Tue, 02 Oct 2007 16:11:42 +0000</pubDate>
		<guid isPermaLink="false">http://www.grokdotcom.com/2007/10/01/radiohead-lets-fans-choose-how-much-to-pay/#comment-229094</guid>
		<description>Exactly.  And he was mocked for it, even though he was the one mocking Warner Brothers.  

Artists can drive markets and work loopholes businesses don&#039;t even know exist.  When a company changes its name to, say, Cingular, then buys itself back a few years later, it&#039;s considered &quot;re-branding&quot;.  When Prince did it, people said he was throwing away his career. Yet he&#039;s the only multi-platinum artist who&#039;s been selling exclusively online for years -- so a Gold record in online sales does far more for him than a multi-platinum record with Warner Brothers.  What happened?  Did he become a forgotten American pop star?  Last year&#039;s Super Bowl committee didn&#039;t seem to think so.

Besides, something tells me &quot;the new AT&amp;T&quot; may not garner as much brand affinity as &quot;the artist currently known as the artist we&#039;re currently talking about.&quot;

Napster&#039;s a great example. They major labels didn&#039;t have the vision for how to monetize Napster.  And just as Napster was about to show them the way (pre-iTunes Store), it was squashed.  Now, Universal Music has even backed away from iTunes because THEY want to set their own prices -- and that&#039;s great. Perhaps the irony of Radiohead doing the same won&#039;t be lost on the majors (or iTunes).</description>
		<content:encoded><![CDATA[<p>Exactly.  And he was mocked for it, even though he was the one mocking Warner Brothers.  </p>
<p>Artists can drive markets and work loopholes businesses don&#8217;t even know exist.  When a company changes its name to, say, Cingular, then buys itself back a few years later, it&#8217;s considered &#8220;re-branding&#8221;.  When Prince did it, people said he was throwing away his career. Yet he&#8217;s the only multi-platinum artist who&#8217;s been selling exclusively online for years &#8212; so a Gold record in online sales does far more for him than a multi-platinum record with Warner Brothers.  What happened?  Did he become a forgotten American pop star?  Last year&#8217;s Super Bowl committee didn&#8217;t seem to think so.</p>
<p>Besides, something tells me &#8220;the new AT&#038;T&#8221; may not garner as much brand affinity as &#8220;the artist currently known as the artist we&#8217;re currently talking about.&#8221;</p>
<p>Napster&#8217;s a great example. They major labels didn&#8217;t have the vision for how to monetize Napster.  And just as Napster was about to show them the way (pre-iTunes Store), it was squashed.  Now, Universal Music has even backed away from iTunes because THEY want to set their own prices &#8212; and that&#8217;s great. Perhaps the irony of Radiohead doing the same won&#8217;t be lost on the majors (or iTunes).</p>
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		<title>By: Brian Clark</title>
		<link>http://www.grokdotcom.com/2007/10/01/radiohead-lets-fans-choose-how-much-to-pay/comment-page-1/#comment-229019</link>
		<dc:creator>Brian Clark</dc:creator>
		<pubDate>Tue, 02 Oct 2007 15:06:19 +0000</pubDate>
		<guid isPermaLink="false">http://www.grokdotcom.com/2007/10/01/radiohead-lets-fans-choose-how-much-to-pay/#comment-229019</guid>
		<description>This is an excellent post, and it nails the new dynamics for a would with no need for record labels.

&gt;&gt;Whether you still think Prince is nuts for changing his name to that bizarre symbol icon in the 90&#039;s is another story. 

Prince did that to escape his Warner Brothers recording contract. It was the ballsiest legal move I&#039;ve ever witnessed.</description>
		<content:encoded><![CDATA[<p>This is an excellent post, and it nails the new dynamics for a would with no need for record labels.</p>
<p>&gt;&gt;Whether you still think Prince is nuts for changing his name to that bizarre symbol icon in the 90&#8217;s is another story. </p>
<p>Prince did that to escape his Warner Brothers recording contract. It was the ballsiest legal move I&#8217;ve ever witnessed.</p>
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		<title>By: Carter</title>
		<link>http://www.grokdotcom.com/2007/10/01/radiohead-lets-fans-choose-how-much-to-pay/comment-page-1/#comment-227483</link>
		<dc:creator>Carter</dc:creator>
		<pubDate>Mon, 01 Oct 2007 21:56:11 +0000</pubDate>
		<guid isPermaLink="false">http://www.grokdotcom.com/2007/10/01/radiohead-lets-fans-choose-how-much-to-pay/#comment-227483</guid>
		<description>I saw this last night. I am a huge radiohead fan and so are my friends. I think I will pay 7 pounds (about $15 USD) just to support them and thank them for making such awesome music. More artists should do this.

I am also planning on buying the box set in case you were curious.</description>
		<content:encoded><![CDATA[<p>I saw this last night. I am a huge radiohead fan and so are my friends. I think I will pay 7 pounds (about $15 USD) just to support them and thank them for making such awesome music. More artists should do this.</p>
<p>I am also planning on buying the box set in case you were curious.</p>
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