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Techmeme, Technorati — Let’s Blog the Whole Thing Off…
Posted By Robert Gorell On October 1, 2007 @ 1:12 pm In Blog Buzz,Blogs,Metrics | Comments Disabled
Rank is something we bloggers take very seriously. The problem is, nobody seems to be that good at measuring it — not yet, anyway.
For the past couple years, bloggers have loosely relied on Technorati  to do the job, with blogs ranked according to their number of incoming links from unique blogs. For some bloggers, though, that may change now that Techmeme  has announced a new feature, Techmeme Leaderboard, that ranks blogs according to how often they appear on, well, Techmeme.
Over at TechCrunch (no relation), Michael Arrington has the scoop :
To be exact, top blogs will be ranked on presence – “the percentage of headline space a source occupies over the 30-day period.” Discussion links are not taken into consideration – only full headlines are counted.
I think this is a much better way of ranking the very top blogs than the Technorati approach. Technorati has deep flaws, for reasons stated above. Techmeme, by contrast, has zero spam and tends to mirror what the tech blogosphere is writing about perfectly.
That may be true, but keep in mind that a Techmeme rank will have limited value outside of the tech world. And how about a few other pros and cons for the two sites…
Pros: All blogs treated equally, regardless of focus; rank determined by incoming links; current go-to source for comparing blog popularity (i.e., let’s you know where you stand vis-a-vis other blogs).
Cons: All blogs treated equally, regardless of focus; links from spam blogs and pay-to-link services can distort a blog’s true rank; buggy, and often slow to update.
Pros: Niche focus; real-time indicator of tech/business news stories; threads popular stories, linking to blogs that discuss the primary news source.
Cons: Bias toward tech news; encourages copycat/echo chamber-style blogging (e.g., right now I’m blogging about something a lot of other  bloggers  have  covered ); tends to reward popularity over analysis.
Back in August, when a glitch caused Technorati to bestow upon us the coveted #1 spot, I suggested to fellow bloggers that, if rank meant everything …
. . . every  blogger  who’s  had  even  one  link  documented  by  Technorati  could  rejoice  more  than  they  already  are  after  being  accidentally  ranked  #1  today  — thanks  to  a  glitch .
Would content by any other number smell as sweet ?
Why does a blog’s rank actually matter? Well, there are a few answers. Rank matters to anyone selling ad space on their blog. It’s also directionally interesting since it helps bloggers get a sense of growth. Oh, and there’s that whole “human nature” thing: We’ve been grunting over who’s the biggest and baddest since our days as lesser, knuckle-dragging hominids — which, as geological time goes, wasn’t too long ago.
Any bloggers, tech or otherwise, like to share their thoughts?
Any Techmeme fans ever use Today.GrokDotCom  to scoop stories? We do.
Article printed from Conversion Rate Optimization & Marketing Blog | FutureNow: http://www.grokdotcom.com
URL to article: http://www.grokdotcom.com/2007/10/01/techmeme-leaderboard/
URLs in this post:
 Image: http://www.techmeme.com
 Technorati: http://www.technorati.com/blogs/www.grokdotcom.com
 the scoop: http://www.techcrunch.com/2007/09/30/techmeme-leaderboard-to-launch-attacking-technoratis-last-stronghold/
 other: http://www.traffick.com/2007/10/techmemes-new-blog-hotlist.asp
 bloggers: http://mediavidea.blogspot.com/2007/10/techmemes-leaderboard-listers-rejoice.html
 have: http://blog.webreakstuff.com/2007/10/techmeme-leaderboard-pokes-technorati/
 covered: http://www.readwriteweb.com/archives/techmeme_leader_board.php
 if rank meant everything: http://www.grokdotcom.com/2007/08/04/if-rank-meant-everything/
 every: http://www.sicarii.net/2007/08/05/everyones-a-rank-one-at-technorati/
 blogger: http://www.sizlopedia.com/2007/08/05/technorati-rank-1-for-every-blog-on-the-blogosphere/
 who’s: http://www.aaroncook.com/2007/08/were-all-number-1-on-technorati.html
 had: http://thiseclecticlife.com/2007/08/04/quick-everybody-go-look-at-your-technorati-rank/
 one: http://markpayton.wordpress.com/2007/08/04/im-no1-on-technorati/
 link: http://www.qando.net/details.aspx?entry=6596
 documented: http://impworks.blogspot.com/2007/08/technorati-rank-1.html
 by: http://blog.gadodia.net/index.php/archives/technorati-is-out-of-whack/
 could: http://ramil.sagum.net/item/2007/08/Technorati-Rank-1
 rejoice: http://onlinepresence.blogsailor.com/2007/08/04/i-am-1-on-technorati/
 more: http://www.pinkhatseo.info/2007/08/04/my-blog-is-in-the-1-blog-in-technorati/
 than: http://www.mrayyan.com/2007/08/04/i-am-ranked-no1-in-technorati/
 they: http://www.adesblog.com/2007/08/05/technorati-glitch-all-blogs-rank-no1/
 already: http://nkhan.jwmediabox.com/blog/technorati-rank-1/
 are: http://speedendurance.com/2007/08/04/speedendurancecom-ranked-number-1-in-technorati/
 after: http://www.davidpaulrobinson.com/2007/08/04/technorati-1/
 being: http://www.modernmagellans.com/2007/08/modern_magellans_makes_technor.html
 accidentally: http://www.ravensroads.com/index.php/ravens-roads-is-1-on-technorati/
 ranked: http://masiguy.blogspot.com/2007/08/im-1.html
 #1: http://deansguide.wordpress.com/2007/08/04/from-outhouse-to-dynasty-to-outhouse-how-one-technorati-glitch-made-us-blogging-royalty-for-a-day/
 today: http://acemanonline.wordpress.com/2007/08/04/suffering-technorati-difficulties/
 thanks: http://www.brownbaron.com/blog/2007/08/05/technorati-glitch-were-all-no-1/
 to: http://www.odonnellweb.com/?p=3595
 a: http://www.beingpeterkim.com/2007/08/saturday-techno.html
 glitch: http://asterling.typepad.com/incipit_vita_nova/2007/08/technorati-rank.html
 If: http://hdbizblog.com/blog/2007/08/04/technorati-ranks-hd-bizblog-number-1/
 rank: http://geemodo.blogspot.com/2007/08/how-i-got-to-be-rank-1-at-technorati.html
 meant: http://www.howtospoter.com/web-20/site-promotion/howtospoter-ranks-number-1-on-technorati
 everything,: http://nspeaks.com/46/nspeaks-is-number-1-at-technorati/
 you: http://today.grokdotcom.com/
 wouldn’t: http://weirdblog.wordpress.com/2007/08/04/weirdguy-blog-is-technorati-1/
 have: http://thoughtsprevail.blogspot.com/2007/08/thoughtsprevail-ranked-1.html
 to: http://spap-oop.blogspot.com/2007/08/for-one-brief-shining-moment-i-was-1-in.html
 create: http://blog.brandexperiencelab.org/experience_manifesto/2007/08/technorati-glit.html
 fresh: http://today.grokdotcom.com/buzz/breaking-buzz
 If: http://www.meetarpit.com/technorati-ranking-system-is-down/
 rank: http://www.thekingspeaks.com/2007/08/04/technorati-bug/
 meant: http://dearnuke4.blogspot.com/2007/08/tactical-nukes-ranked-1-on.html
 everything: http://www.clazh.com/i-made-it-to-number-one-rank-at-technorati-so-did-you/
 blogs: http://www.seoish.com/technorati-says-every-blog-is-the-number-one-blog/
 wouldn’t: http://archshrk.com/2007/08/archshrk-ranks-1-at-technorati/
 be: http://theyoungcapitalist.com/2007/08/04/john-chow-and-the-young-capitalist-neck-and-neck/
 worth reading: http://blog.webanalyticsdemystified.com/weblog/2007/07/technorati-is-a-poor-source-of-blog-ranking-data.html
 Everyone: http://service.compuskills.co.uk/blog/2007/08/04/we-are-number-1/
 would: http://courtneytuttle.com/2007/08/04/i-have-the-1-blog-in-the-world/
 be: http://www.madetobegreat.com/index.php/archive/i-am-1-on-technorati-top-100-favorited-sites/
 baiting links: http://allsux.com/2007/08/04/its-official-technorati-has-ranked-all-sux-dot-com-the-1-blog-in-the-universe/
 like I am: http://www.centernetworks.com/im-technorati-rank-1
 Like money: http://stevesblogen.i2mfan.com/2007/08/04/being-evil-with-the-technorati-bug-thus-making-more-money/
 when rank means everything: http://www.conversationagent.com/2007/08/technorati-i-wa.html
 it: http://forthardknox.com/2007/08/04/fhk-sitrep-080407-youre-1-on-technorati/
 nothing: http://www.dustbury.com/backlog/2007/08/technorati_must_be_h.html
 Do: http://www.shaunlow.com/anyone-else-rank-1-for-technorati/
 blog: http://www.emocha.net/2007/08/05/wooot-my-blogs-are-number-1-on-technorati/
 readers: http://www.infektia.net/infektia-ranked-1-on-technorati/
 really: http://www.matthuggins.com/matthugginscom-reaches-technorati-rank-1/
 care: http://onemansblog.com/2007/08/04/one-mans-blog-now-1-on-technorati/
 about: http://www.michaellarabel.com/index.php?k=blog&i=275
 rank: http://scissormonkey.wordpress.com/2007/08/04/hitting-rank-1-on-technorati/
 sweet: http://publishing2.com/2007/08/04/were-all-1-on-technorati/
 Technorati names Richard Jalichandra as new CEO: http://mashable.com/2007/10/01/technorati-ceo/
 Gabe Rivera explains his new Leaderboard: http://news.techmeme.com/071001/techmeme-leaderboard
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