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Special Announcement
Thursday, Nov. 1, 2007

Free Google Website Optimizer Tutorial

By The Grok
November 1st, 2007

Google is hosting another free tutorial on how to get the most out of Google Website Optimizer (GWO) for A/B and multivariate testing. Not only is the tool itself free, but they’re taking the time to show you around some of the new features we recently discussed with Tom Leung, Business Product Manager for GWO. Not bad!

From Inside Adwords:

[Tuesday's] online seminar, Introduction to Website Optimizer, will be geared towards those who are unfamiliar with website content testing and optimization. Tom will discuss the importance and benefits of optimizing your website design and content, and he’ll provide a detailed introduction to Website Optimizer and review the product’s latest features.

[Today's] online seminar, Website Optimizer: Creating & Launching Experiments, builds on the first and is designed for those who have previous experience with Website Optimizer or other site testing tools. Tom will deliver a step-by-step demonstration of how to successfully launch multivariate and A/B Split experiments, and he’ll also answer your questions.

Schedule and registration info:

Introduction to Website Optimizer (New or inexperienced users)
Tuesday, October 30th, 2007 10:00 – 11:00am PDT (1 – 2pm EST)
Register to attend.

Website Optimizer: Creating & Launching Experiments (Intermediate and advanced users)
Thursday, November 1st, 2007 10:00 – 11:00am PDT (1 – 2pm EST)
Register to attend.

See why all of these people are taking action with Google Website Optimizer. So can you…

Future Now’s Free Testing Resources

Don’t test blindly. Take advantage of our 7 Free Resources to Get Started with Google Website Optimizer. Of course, knowing what to test is the most important part — and it’s how we help clients get results like these.

So, enjoy the Google tutorials. And if you decide you’d like to learn about how our team can help you optimize your way to a better conversion rate, don’t hesitate to reach out for a stress-free chat about your goals.

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Comments (10)

  1. I see they’re doing a good job to keep pushing GWO- I really do think getting the first test underway is the biggest obstacle- I say that as someone who hasn’t done it yet! I think it’s not only wondering if it will be tough to set up but being overwhelmed by the possible things you could test- but your 64 tips article is awesome.

  2. Its great to know about the google website optimizer and also be useful to webmasters, to increase visitors conversion rates. Nice and informative blog…

  3. I have established a domain but dont know where to go from here. Is there a tutorial or a seminar I can take on line? or a book I can buy that will help me trough this?

  4. It’s great to learn next tips on getting best out of Google website optimizer. Google is creating great tools for webmasters (GWO, analytics)

  5. Excuse for my English. I do not see about Google Website Optimizer. What is certain is that he runs a few Optimation. It is only basic SEO. The subtleties one attains try different techniques. It also depends on whether there is a shopping site or in the area of finances. Similarly, the advertiser competition. I think there are better tools for that. For the top certainly useful.

  6. Is Google hosting the training with the goal of increasing advertising spending?

  7. Actually it makes sense, the more optimized the site is, the more money webmaster makes, the more he spends on google adwords.

  8. Google does seem to look out for success of it’s publishers.

  9. well, what about the new Panda algorithm introduced by Google? will it work if I studies your resource?

  10. I just read your site about google website optimizer but how it will works with updated algorithm as above comments nevertheless, it’s useful and informative, thanks

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