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Special Announcement
Tuesday, Nov. 6, 2007

GrokDotCom @ ad:tech

By Robert Gorell
November 6th, 2007

Just a quick note to let you all know that we’ll be covering ad:tech New York this week. There will be a lot of great panel discussions and keynotes on all things new media. So, be sure to check out the official ad:tech blog and GrokDotCom for reviews conversations about hot topics in marketing optimization.

We’re a tad biased, but this really is a great city to play host to ad:tech’s 10,000+ attendees (if you can believe it). For better or for worse, New York is a giant fishbowl of advertising messages. It’s everywhere — from the subway, to entire sides of buildings, to the Men’s room. It’s a place where multi-channel campaigns take shape in an instant. And when the message is off, you don’t have to be a marketer to notice.The result is sometimes inspiring, often annoying, and — for those who grok — a never-ending source of marketing do’s and don’ts.

If you’ve ever wondered about what it takes to keep NYC’s low:tech ad world moving, take a peek at this cool video from the aptly named Good Magazine.

If you’re in town for the conference, drop us a line in the comments to let us know what you’ve enjoyed or what you’d like to see covered, and we’ll try to accommodate.

[Special thanks to Steve Hall from Adrants for inviting me to guest blog with ad:tech.]

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