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GrokDotCom @ ad:tech

Posted By Robert Gorell On November 6, 2007 @ 6:40 pm In Advertising,Multichannel Marketing,New Media,Special Announcement | No Comments

Just a quick note to let you all know that we’ll be covering ad:tech New York [1] this week. There will be a lot of great panel discussions and keynotes [2] on all things new media. So, be sure to check out the official ad:tech blog [3] and GrokDotCom for reviews conversations about hot [4] topics [5] in [6] marketing [7] optimization [8].

We’re a tad biased, but this really is a great city to play host to ad:tech’s 10,000+ attendees (if you can believe it). For better or for worse, New York is a giant fishbowl of advertising messages. It’s everywhere — from the subway, to entire sides of buildings, to the Men’s room. It’s a place where multi-channel campaigns take shape in an instant. And when the message is off, you don’t have to be a marketer to notice.The result is sometimes inspiring, often annoying, and — for those who grok [9] — a never-ending source of marketing do’s and don’ts.

If you’ve ever wondered about what it takes to keep NYC’s low:tech ad world moving, take a peek at this cool video [10] from the aptly named Good Magazine [11].

If you’re in town for the conference, drop us a line in the comments to let us know what you’ve enjoyed or what you’d like to see covered, and we’ll try to accommodate.

[Special thanks to Steve Hall from Adrants [12] for inviting me to guest blog with ad:tech.]


Article printed from Conversion Rate Optimization & Marketing Blog | FutureNow: http://www.grokdotcom.com

URL to article: http://www.grokdotcom.com/2007/11/06/grokdotcom-at-adtech/

URLs in this post:

[1] ad:tech New York: http://www.ad-tech.com/ny/

[2] panel discussions and keynotes: http://www.ad-tech.com/ny/conference-ny.asp

[3] the official ad:tech blog: http://www.adtechblog.com/

[4] hot: http://www.ad-tech.com/ny/conference-ny.asp#session689

[5] topics: http://www.ad-tech.com/ny/conference-ny.asp#session701

[6] in: http://www.ad-tech.com/ny/conference-ny.asp#session723

[7] marketing: http://www.ad-tech.com/ny/conference-ny.asp#session706

[8] optimization: http://www.ad-tech.com/ny/conference-ny.asp#session699

[9] grok: http://en.wikipedia.org/wiki/Grok

[10] cool video: http://www.5min.com/Video/How-much-advertisers-pay-for-your-attention-in-NYC-11571

[11] Good Magazine: http://www.goodmagazine.com/

[12] Adrants: http://www.adrants.com/

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