Comments on: The 2007 Marketing to Women Awards (Part 4) http://www.grokdotcom.com/2007/12/31/2007_marketing_to_women_awards_p4/ Marketing blog focused on marketing optimization, improving website conversion rates, search engine marketing, web analytics, word of mouth, etc. Sat, 21 Nov 2009 23:38:51 -0600 http://wordpress.org/?v=2.8.6 hourly 1 By: Ecommerce advisor http://www.grokdotcom.com/2007/12/31/2007_marketing_to_women_awards_p4/comment-page-1/#comment-1192088 Ecommerce advisor Thu, 10 Sep 2009 15:52:27 +0000 http://www.grokdotcom.com/2007/12/31/2007_marketing_to_women_awards_p4/#comment-1192088 Ive just found this page (and several others on this blog) while doing some research. Interestingly all the above sites are still going strong. Nice read but I have to say I would personally have left amazon off that list Ive just found this page (and several others on this blog) while doing some research. Interestingly all the above sites are still going strong. Nice read but I have to say I would personally have left amazon off that list

]]> By: Moving From Me To We.com » Blog Archive » Involve Your Clients in Growing Your Company http://www.grokdotcom.com/2007/12/31/2007_marketing_to_women_awards_p4/comment-page-1/#comment-512219 Moving From Me To We.com » Blog Archive » Involve Your Clients in Growing Your Company Fri, 15 Feb 2008 11:11:36 +0000 http://www.grokdotcom.com/2007/12/31/2007_marketing_to_women_awards_p4/#comment-512219 [...] increase your profits, offer 1. to your chosen niche market 2. the most valuable mix of products and services 3. in the “formats” they find [...] [...] increase your profits, offer 1. to your chosen niche market 2. the most valuable mix of products and services 3. in the “formats” they find [...]

]]> By: Holly Buchanan http://www.grokdotcom.com/2007/12/31/2007_marketing_to_women_awards_p4/comment-page-1/#comment-460733 Holly Buchanan Mon, 21 Jan 2008 21:41:42 +0000 http://www.grokdotcom.com/2007/12/31/2007_marketing_to_women_awards_p4/#comment-460733 I was talking with our editor Robert and he brought up our audience's interest in global marketing and hearing from those who are not based in the U.S. Excellent point, and I want to give a shout-out to rethinkpink.com based in the UK. They bring us marketing to women news from around the world. So be sure the add them to your must read list if you want to see what's happening in the wide world of marketing to women. I was talking with our editor Robert and he brought up our audience’s interest in global marketing and hearing from those who are not based in the U.S.

Excellent point, and I want to give a shout-out to rethinkpink.com based in the UK. They bring us marketing to women news from around the world. So be sure the add them to your must read list if you want to see what’s happening in the wide world of marketing to women.

]]> By: Startup Princess Kingdom News * January 11, 2008 at StartUpPrincess.com http://www.grokdotcom.com/2007/12/31/2007_marketing_to_women_awards_p4/comment-page-1/#comment-439695 Startup Princess Kingdom News * January 11, 2008 at StartUpPrincess.com Fri, 11 Jan 2008 06:39:17 +0000 http://www.grokdotcom.com/2007/12/31/2007_marketing_to_women_awards_p4/#comment-439695 [...] we were honored by Future Now’s blog site, Grok Dot Com to be named “Best Marketing to Women Blog” along with a few other sites (Holly said it was a “tie”) Check out the impressive list [...] [...] we were honored by Future Now’s blog site, Grok Dot Com to be named “Best Marketing to Women Blog” along with a few other sites (Holly said it was a “tie”) Check out the impressive list [...]

]]> By: Ladies Scarves http://www.grokdotcom.com/2007/12/31/2007_marketing_to_women_awards_p4/comment-page-1/#comment-438413 Ladies Scarves Thu, 10 Jan 2008 16:40:04 +0000 http://www.grokdotcom.com/2007/12/31/2007_marketing_to_women_awards_p4/#comment-438413 Holly, Its great post with good references for people like me who is selling online to women. I can refer to these sites and can learn some basics. Holly, Its great post with good references for people like me who is selling online to women. I can refer to these sites and can learn some basics.

]]> By: Mary Schmidt Marketing Troubleshooter » Marketing to Women? Your “Must Read” List http://www.grokdotcom.com/2007/12/31/2007_marketing_to_women_awards_p4/comment-page-1/#comment-436590 Mary Schmidt Marketing Troubleshooter » Marketing to Women? Your “Must Read” List Wed, 09 Jan 2008 16:44:24 +0000 http://www.grokdotcom.com/2007/12/31/2007_marketing_to_women_awards_p4/#comment-436590 [...] Buchanan recently listed me as a finalist in the blog category for the “2007 Best Marketing to Women Awards.” She wimped out (as she termed it) and [...] [...] Buchanan recently listed me as a finalist in the blog category for the “2007 Best Marketing to Women Awards.” She wimped out (as she termed it) and [...]

]]> By: Kinetic Ideas: Marketing Blog » Marketing to Women Awards 2007 Small Business Marketing Ideas, Marketing Tips http://www.grokdotcom.com/2007/12/31/2007_marketing_to_women_awards_p4/comment-page-1/#comment-434848 Kinetic Ideas: Marketing Blog » Marketing to Women Awards 2007 Small Business Marketing Ideas, Marketing Tips Tue, 08 Jan 2008 18:47:34 +0000 http://www.grokdotcom.com/2007/12/31/2007_marketing_to_women_awards_p4/#comment-434848 [...] Buchanan announced her picks for the 2007 Marketing to Women Awards and I am proud to share that Kinetic Ideas was one of her picks.  I’m also flattered to be among some very amazing bloggers who were also chosen. Be sure to [...] [...] Buchanan announced her picks for the 2007 Marketing to Women Awards and I am proud to share that Kinetic Ideas was one of her picks.  I’m also flattered to be among some very amazing bloggers who were also chosen. Be sure to [...]

]]> By: Brian Hoecht http://www.grokdotcom.com/2007/12/31/2007_marketing_to_women_awards_p4/comment-page-1/#comment-428418 Brian Hoecht Sat, 05 Jan 2008 04:03:01 +0000 http://www.grokdotcom.com/2007/12/31/2007_marketing_to_women_awards_p4/#comment-428418 Holly, At Ai-Dealer we were inspired by a FutureNow whitepaper on Persuasion architecture before we started building our software product. Our #1 demographic group... women. Other top groups were the youth market, busy working professionals and litigation attorneys. The product is a shopping cart ecommerce system for car dealers to provide to their consumers. As it represents a new way to buy a car - entirely online + without having to go in to the showroom... we naturally targeted those who our research showed disliked the current alternatives (leads and showroom visits) the most. It is still very early for us, but overwhelmingly those using the service and buying do so because (or so they tell us) we earned their trust because we explain how the process works and the choices being made. Love your articles (and those of brothers Eisenberg too). Hopefully you are not running a Mac. Would love any suggestions or comments... since we set out to remove a significant point of pain for many women - buying a car from a car dealer. You'll find a demo on our website (home page) and some of the articles / press featuring women's feedback under News, but I won't push it since I'm not posting to make this a commercial... but in the blog entry you asked for requests for additional review of sites designed with women in mind. I don't pretend that we'll win awards for design... but I'd be happy with removing the pain (some/many/most) women have when it comes to their car buying experience today. Holly,

At Ai-Dealer we were inspired by a FutureNow whitepaper on Persuasion architecture before we started building our software product.

Our #1 demographic group… women. Other top groups were the youth market, busy working professionals and litigation attorneys.

The product is a shopping cart ecommerce system for car dealers to provide to their consumers. As it represents a new way to buy a car – entirely online + without having to go in to the showroom… we naturally targeted those who our research showed disliked the current alternatives (leads and showroom visits) the most.

It is still very early for us, but overwhelmingly those using the service and buying do so because (or so they tell us) we earned their trust because we explain how the process works and the choices being made.

Love your articles (and those of brothers Eisenberg too). Hopefully you are not running a Mac. Would love any suggestions or comments… since we set out to remove a significant point of pain for many women – buying a car from a car dealer.

You’ll find a demo on our website (home page) and some of the articles / press featuring women’s feedback under News, but I won’t push it since I’m not posting to make this a commercial… but in the blog entry you asked for requests for additional review of sites designed with women in mind.

I don’t pretend that we’ll win awards for design… but I’d be happy with removing the pain (some/many/most) women have when it comes to their car buying experience today.

]]> By: Wendy Maynard http://www.grokdotcom.com/2007/12/31/2007_marketing_to_women_awards_p4/comment-page-1/#comment-424235 Wendy Maynard Wed, 02 Jan 2008 18:11:53 +0000 http://www.grokdotcom.com/2007/12/31/2007_marketing_to_women_awards_p4/#comment-424235 Hi Holly, Thank you for this wonderful recognition! Wow - what a great New Year's surprise. And to be in such amazing company of bloggers. I am truly honored. Here's to all of our success in 2008! Best, Wendy Hi Holly,

Thank you for this wonderful recognition! Wow – what a great New Year’s surprise. And to be in such amazing company of bloggers. I am truly honored.

Here’s to all of our success in 2008!

Best, Wendy

]]> By: Andrea Learned http://www.grokdotcom.com/2007/12/31/2007_marketing_to_women_awards_p4/comment-page-1/#comment-424004 Andrea Learned Wed, 02 Jan 2008 14:16:10 +0000 http://www.grokdotcom.com/2007/12/31/2007_marketing_to_women_awards_p4/#comment-424004 Thanks much Holly. What a long way marketing to women has come - and how great to give notice to all of these great resources on that front. Happy New Year! Thanks much Holly. What a long way marketing to women has come – and how great to give notice to all of these great resources on that front.

Happy New Year!

]]> By: Kelly King Anderson http://www.grokdotcom.com/2007/12/31/2007_marketing_to_women_awards_p4/comment-page-1/#comment-423474 Kelly King Anderson Wed, 02 Jan 2008 06:50:44 +0000 http://www.grokdotcom.com/2007/12/31/2007_marketing_to_women_awards_p4/#comment-423474 Holly, what a fun surprise and incredible honor. Thank you so much for including Startup Princess in your list of blogs. Question-I visited Womentum and wondered if you meant a different link because this blog only posted once in 2006 and then in 2005, not in 2007...perhaps she's got a different URL now? Make a Wish, Make it Happen! Kelly Holly, what a fun surprise and incredible honor. Thank you so much for including Startup Princess in your list of blogs.

Question-I visited Womentum and wondered if you meant a different link because this blog only posted once in 2006 and then in 2005, not in 2007…perhaps she’s got a different URL now?

Make a Wish, Make it Happen!
Kelly

]]> By: Yvonne DiVita http://www.grokdotcom.com/2007/12/31/2007_marketing_to_women_awards_p4/comment-page-1/#comment-422455 Yvonne DiVita Tue, 01 Jan 2008 17:32:29 +0000 http://www.grokdotcom.com/2007/12/31/2007_marketing_to_women_awards_p4/#comment-422455 Holly, you outshine all of us. What a delight to be in the company of these talented women. I'm learn something from each and every one of them, every time I visit their blogs. You have certainly captured the world of marketing to women, but... of course - you are at the head of the class. Much thanks for this honor. Holly, you outshine all of us. What a delight to be in the company of these talented women. I’m learn something from each and every one of them, every time I visit their blogs. You have certainly captured the world of marketing to women, but… of course – you are at the head of the class. Much thanks for this honor.

]]> By: The 2007 Marketing to Women Awards (Part Four) · Online Music http://www.grokdotcom.com/2007/12/31/2007_marketing_to_women_awards_p4/comment-page-1/#comment-420878 The 2007 Marketing to Women Awards (Part Four) · Online Music Mon, 31 Dec 2007 20:27:36 +0000 http://www.grokdotcom.com/2007/12/31/2007_marketing_to_women_awards_p4/#comment-420878 [...] post by Holly Buchanan and software by Elliott [...] [...] post by Holly Buchanan and software by Elliott [...]

]]> By: Toby http://www.grokdotcom.com/2007/12/31/2007_marketing_to_women_awards_p4/comment-page-1/#comment-420649 Toby Mon, 31 Dec 2007 17:17:51 +0000 http://www.grokdotcom.com/2007/12/31/2007_marketing_to_women_awards_p4/#comment-420649 Holly - What a wonderful way to end the year! It's an honor to be included among such talented women .. including the divine diva Holly Buchanan! All the very best for 2008. Holly – What a wonderful way to end the year! It’s an honor to be included among such talented women .. including the divine diva Holly Buchanan! All the very best for 2008.

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