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Happy Web Analytics

Posted By The Grok On January 29, 2008 @ 12:11 pm In Analytics,Web Analytics | 1 Comment

wordpress smileSome people say web analytics is hard [1]. Others try to keep web analytics simple [2]. But at least one company is trying to reduce web analytics rage [3] with a smile on its face.

Most web analytics use an invisible gif [4] to track Web traffic, but WordPress uses a small smiley face gif on their pages (scroll to the bottom-left of WordPress.com [5]). Some bloggers are surprised to see a smiley face in their blog themes, but it’s actually part of the WordPress stats plugin [6].

Other than the smiley face, what images have you seen being used for data collection?


Article printed from Conversion Rate Optimization & Marketing Blog | FutureNow: http://www.grokdotcom.com

URL to article: http://www.grokdotcom.com/2008/01/29/happy-web-analytics/

URLs in this post:

[1] web analytics is hard: http://blog.webanalyticsdemystified.com/weblog/2008/01/web-analytics-an-hour-a-day.html

[2] keep web analytics simple: http://www.kaushik.net/avinash/2007/12/web-analytics-demystified.html

[3] web analytics rage: http://www.clickz.com/showPage.html?page=1377891

[4] invisible gif: http://www.webanalyticmatt.com/2007/08/01/first-party-cookie-confusion/

[5] WordPress.com: http://www.wordpress.com/

[6] WordPress stats plugin: http://wordpress.org/extend/plugins/stats/

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