Comments on: How Guinness Might Have Converted One Million http://www.grokdotcom.com/2008/03/19/guinness-3-17/ Marketing blog focused on marketing optimization, improving website conversion rates, search engine marketing, web analytics, word of mouth, etc. Sat, 21 Nov 2009 23:38:51 -0600 http://wordpress.org/?v=2.8.6 hourly 1 By: naruto http://www.grokdotcom.com/2008/03/19/guinness-3-17/comment-page-1/#comment-1131830 naruto Thu, 15 Jan 2009 04:44:29 +0000 http://www.grokdotcom.com/2008/03/19/guinness-3-17/#comment-1131830 xiarlu suyiz dhgm xiarlu suyiz dhgm

]]> By: pages http://www.grokdotcom.com/2008/03/19/guinness-3-17/comment-page-1/#comment-1130229 pages Sat, 10 Jan 2009 12:43:11 +0000 http://www.grokdotcom.com/2008/03/19/guinness-3-17/#comment-1130229 drwyz drwyz

]]> By: brakes http://www.grokdotcom.com/2008/03/19/guinness-3-17/comment-page-1/#comment-1126149 brakes Sun, 28 Dec 2008 11:11:48 +0000 http://www.grokdotcom.com/2008/03/19/guinness-3-17/#comment-1126149 hsowtab hsowtab

]]> By: Kristen http://www.grokdotcom.com/2008/03/19/guinness-3-17/comment-page-1/#comment-600630 Kristen Mon, 24 Mar 2008 16:23:26 +0000 http://www.grokdotcom.com/2008/03/19/guinness-3-17/#comment-600630 I agree with your many points above. I did actually go on and sign the petition but I actually missed the call to action the first time through. When I went back to the same page it had refreshed and there was a new face and new signature and once again it distracted me from the call to action. I agree with your many points above. I did actually go on and sign the petition but I actually missed the call to action the first time through. When I went back to the same page it had refreshed and there was a new face and new signature and once again it distracted me from the call to action.

]]> By: Peter Lee http://www.grokdotcom.com/2008/03/19/guinness-3-17/comment-page-1/#comment-600500 Peter Lee Mon, 24 Mar 2008 14:57:22 +0000 http://www.grokdotcom.com/2008/03/19/guinness-3-17/#comment-600500 "Marketing better" can always bring more people to your website, but we need to recognize that it takes more than just traffic to achieve your business goals. Persuading visitors to take action is the name of the game. Pablo - Thanks for pointing it out that Guinness was actually counting down. I wish they had tested the tally, along with the rest of the Proposition 3-17 micro-site. Maybe they would've met their mark, or at least optimized for their next campaign. “Marketing better” can always bring more people to your website, but we need to recognize that it takes more than just traffic to achieve your business goals. Persuading visitors to take action is the name of the game.

Pablo – Thanks for pointing it out that Guinness was actually counting down. I wish they had tested the tally, along with the rest of the Proposition 3-17 micro-site. Maybe they would’ve met their mark, or at least optimized for their next campaign.

]]> By: Pablo http://www.grokdotcom.com/2008/03/19/guinness-3-17/comment-page-1/#comment-591498 Pablo Thu, 20 Mar 2008 19:36:31 +0000 http://www.grokdotcom.com/2008/03/19/guinness-3-17/#comment-591498 Actually, they *were* counting down. I guess when they realized how far they were from a million, they went to counting up just so people could at least see that 350k people agreed Actually, they *were* counting down. I guess when they realized how far they were from a million, they went to counting up just so people could at least see that 350k people agreed

]]> By: Lars http://www.grokdotcom.com/2008/03/19/guinness-3-17/comment-page-1/#comment-591473 Lars Thu, 20 Mar 2008 19:10:41 +0000 http://www.grokdotcom.com/2008/03/19/guinness-3-17/#comment-591473 Absolut should make an attempt to make Midsummer Eve a national U.S. holiday. When you read this, V&S, remember where you heard it first! Speaking of which, some extra goodies for V&S: http://www.webanalysts.info/webanalytics/the-third-grokdotcom-challenge/ Absolut should make an attempt to make Midsummer Eve a national U.S. holiday.

When you read this, V&S, remember where you heard it first!

Speaking of which, some extra goodies for V&S:
http://www.webanalysts.info/webanalytics/the-third-grokdotcom-challenge/

]]> By: Brick Marketing http://www.grokdotcom.com/2008/03/19/guinness-3-17/comment-page-1/#comment-591197 Brick Marketing Thu, 20 Mar 2008 16:02:55 +0000 http://www.grokdotcom.com/2008/03/19/guinness-3-17/#comment-591197 That is a fabulous idea and it's a shame we didn't see it ourselves. They could have networked this a lot better via social networks no? 2009 they should certainly have their 1 million if they do it right! That is a fabulous idea and it’s a shame we didn’t see it ourselves. They could have networked this a lot better via social networks no? 2009 they should certainly have their 1 million if they do it right!

]]> By: Homebizseo.com http://www.grokdotcom.com/2008/03/19/guinness-3-17/comment-page-1/#comment-590472 Homebizseo.com Thu, 20 Mar 2008 07:59:43 +0000 http://www.grokdotcom.com/2008/03/19/guinness-3-17/#comment-590472 "Guinness made a valiant attempt to make St. Patty's a national U.S. holiday. " March 17 should be a national holiday due to the fact it is my birthday. I have the record for websites..... a lot of page views,,, few clicks. The holiday would make me feel like Warren Buffet. “Guinness made a valiant attempt to make St. Patty’s a national U.S. holiday. ” March 17 should be a national holiday due to the fact it is my birthday. I have the record for websites….. a lot of page views,,, few clicks. The holiday would make me feel like Warren Buffet.

]]> By: Scot S http://www.grokdotcom.com/2008/03/19/guinness-3-17/comment-page-1/#comment-589228 Scot S Wed, 19 Mar 2008 19:44:10 +0000 http://www.grokdotcom.com/2008/03/19/guinness-3-17/#comment-589228 It's a shame they didn't get it- that would have marked the first time in history that an alcoholic beverage supplier held precedence over the US government. I agree with you that they coulda done a lot more from a viral marketing standpoint- like there was no bold Super Bowl commercial, no front-page Youtube presence. In fact, like a lot of people I didn't even hear about this until a week before the freakin' holiday itself. Ah well, maybe next year boys. It’s a shame they didn’t get it- that would have marked the first time in history that an alcoholic beverage supplier held precedence over the US government. I agree with you that they coulda done a lot more from a viral marketing standpoint- like there was no bold Super Bowl commercial, no front-page Youtube presence. In fact, like a lot of people I didn’t even hear about this until a week before the freakin’ holiday itself. Ah well, maybe next year boys.

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