Comments on: Tips From a Client Who Doubled His Conversion Rate

By: 5 Reasons To Buy « Retail, in the eyes of the everyday customer

5 Reasons To Buy « Retail, in the eyes of the everyday customer — Fri, 21 Aug 2009 10:21:11 +0000

[...] landing page gives quick bullets on why we should buy Hide & Seek Safari toys from this site. Competitive shoppers can quickly scan through the five benefits. Within scanning range is their BizRate rating, below [...]

By: 5 Steps to SEO Domination | Editweapon

5 Steps to SEO Domination | Editweapon — Fri, 14 Aug 2009 20:43:59 +0000

[...] optimizing and increasing keyword density, though each section is designed to appeal to one of the four buying modalities. (Bonus points if you can tell which goes to [...]

By: Why eCommerce Is So Damn Paradigm Shifting « Retail, in the eyes of the everyday customer

Fri, 05 Dec 2008 13:46:48 +0000

[...] list, then build an online store (for approx. $3,000) and organize it such that it satisfies the four buying modalities, and finally, I’d source products for shoppers. A traditional retailer would have to go [...]

By: Why eCommerce Is So Damn Paradigm Shifting « Retail, in the eyes of the everyday customer

Fri, 05 Dec 2008 13:18:49 +0000

[...] built a product list, then built an online store for $3,000 and organized it such that it satisfied four buying modalities, and finally I sourced products for shoppers. A traditional retailer would have to go about this [...]

By: AntiVirus Guerilla's

AntiVirus Guerilla's — Tue, 19 Aug 2008 11:46:02 +0000

We implemented some of this, and indeed the result was an improved ROI. Thanks for your sharing your views, John

By: Batterytex batteries

Batterytex batteries — Tue, 06 May 2008 22:24:53 +0000

More power to the user. The user really should determine what is in the site. Your post is very helpful for my business, and I can’t wait to apply these principles.

By: Jim Bunzol

Jim Bunzol — Tue, 06 May 2008 05:09:14 +0000

I have been in User Experience for many years now and I have seen the practice evolve to levels that I am more satisfied with.

Instead of just one usability person, larger comapnies are now hiring teams of usability people. They are investing in usability labs and testing their products before they bring them to the public.

You’ll see an increase in usability for many large online retailers in the next year or two. The people calling the shots are beginning to see the ROI of creating better user experiences, especially in the world on online shopping. It’s exciting to see the transformation.

By: Elaine

Elaine — Mon, 05 May 2008 16:42:14 +0000

Interesting article and links. Thank you for the information.

By: Karina

Karina — Mon, 05 May 2008 15:32:24 +0000

User experience is sorely missing from many of the most prominent e-commerce websites in today’s market. So many retailers are relying on their name to sell product. Small businesses need to realize that that flash and catchy text isn’t going to cut it for their businesses. I greatly anticipate the “usablity” movement that is about to take place on the web. It is needed…badly.

By: Carole Mahoney

Carole Mahoney — Fri, 02 May 2008 02:14:05 +0000

I find myself repeating the same sentiment of looking at your site from your visitor’s perspective over and over again. When a client told me today that their web design decisions were made by what different dept heads “liked or did not like”, my response was that would be great if they were the ones visiting the site and buying their product/service, but they are not. I could almost see the light bulb going off over their head, it’s a beautiful thing…

By: Patrick Sullivan Jr.

Patrick Sullivan Jr. — Thu, 01 May 2008 22:18:05 +0000

> Could it be that only smart clients hire us?
hehe.