Comments on: Beyond the Dashboard: 5 Tips for Data Diving in Google Analytics

By: What is the Bible

What is the Bible — Fri, 12 Mar 2010 07:19:46 +0000

I haven’t ventured much past the dashboard yet, probably just timid to go into new areas. I like the extended view idea, I usually spread it out over a year anyways. Trends dip over times of day, days of the week, months of the year, and so on.

By: Bloggers Digest – 8/1/08 | Get Elastic

Bloggers Digest – 8/1/08 | Get Elastic — Sun, 20 Sep 2009 00:46:21 +0000

[...] Judging by the response we get from our posts on web analytics, you’ll enjoy GrokDotCom’s Beyond the Dashboard: 5 Tips for Data Diving in Google Analytics. [...]

By: Property Doc

Property Doc — Fri, 09 Jan 2009 14:27:34 +0000

I definitely agree with your points here. I’ll add that looking at the details of “bounce rate”, and using google analytics to perform experiments to reduce bounce rate are one of the most effective tools they provide.

By: Keemo

Keemo — Mon, 04 Aug 2008 15:06:58 +0000

Hi Brendan,

excellent tips there. I’d never have considered using the $Index metric on anything other than an ecommerce or lead-based site.

One more tip: tag the custom 404 error page.
The analytics tag would need to be customised to grab the requested page. There’s a lot of things you can do with that infromation (rectify the link on the reffering site, create and redirect the incorrect address to the correct one or a more relevant one, etc).
Don’t have a custom 404 page? Then create one!

Cheers
Keemo

By: Alistair Macneil - Healthy Web Sites

Alistair Macneil - Healthy Web Sites — Mon, 04 Aug 2008 11:54:11 +0000

I use google analytics to keep track of various KPI's for each week and then log them in to an excel file for my own custom dashboard. Its great for reporting to upper management and getting sales and marketing to tie in with web masters so that there is a shared perspective of what is going on in house and what is working. Am recently adding tags to all images on the home page so that different banners can justify there space on the home page.

By: kippot

kippot — Sat, 02 Aug 2008 10:43:51 +0000

Hi, Great Post. I have actually digging in to G. Analytics recently. I was comparing it to open source ones results: piwik(still in beta) and to the php one, and found a discrepancy of more than 12% - google was showing less unique visits. Have you tried either one of them?

By: eControlling.de

eControlling.de — Thu, 31 Jul 2008 15:52:21 +0000

5 Tipps zum Abtauchen in Google Analytics…

…

By: Drake Morton

Drake Morton — Thu, 31 Jul 2008 04:15:56 +0000

Brendan,

Bravo! Excellent article.

Your 5 tips on getting started should be used by all who are given the task of managing the analytics process for their companies.

In my opinion, you could not have been more clear or succinct.

I look forward to reading additional works.

Kindest Regards,

Drake Morton

By: Lucio ribeiro

Lucio ribeiro — Thu, 31 Jul 2008 03:37:29 +0000

Brendan, thanks for helping me reconfirm what I was postponing to do
Sometimes is need to forget in order to learn isnt?
Cheers
Lucio Ribeiro

By: weddings new zealand

weddings new zealand — Thu, 31 Jul 2008 02:54:25 +0000

Hi Brendon

Haven’t tried sorting by $Index before – best tip I have read in quite some time. Thank you for sharing, us viewers appreciate it

Would love to see a part two – something in the works?

By: Tiffany Otten

Tiffany Otten — Wed, 30 Jul 2008 19:26:09 +0000

Brendan, please DO do a part two!! I’ve caught a mention of this topic in the past and I’m always looking for things like this to send to different clients facing their own unique marketing challenges. This applies to quite a few of them!!
I would absolutely LOVE to see what you come up with for Part 2 and really hope it is created.
Thank you for this great piece, and I am sure my clients thank you as well.
Regards,
Tiffany Otten
New Market Development
GlobalSpec