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Free Webinar: August Session of “Always Be Testing” Webinar Series

Posted By Brian Bond On August 4, 2008 @ 5:21 pm In A/B Testing,Call to Action,Content,Google,Google Website Optimizer,Grok Events,Improving Conversion,Landing Page Optimization,Lead Generation,Optimization Tactics,Retail,Website Optimization,headlines | 3 Comments

google website optimizer split testing free webinar [1]Who: Bryan Eisenberg, Co-Founder & EVP at FutureNow, and Tom Leung, Business Product Manager at Google.

What: “Always Be Testing” Webinar: Landing Pages: Headlines and Calls to Action

When: Wednesday, August 27, 2008 | 12:00pm EST

Where: Online, register here [2] to receive your invitation

How much: It’s free, but space is limited so sign-up [2] today!

About this session:

Last month kicked off the series with a webinar on testing trust and confidence building elements on landing pages (view archive [3]). Our August session will continue to explore landing pages focusing on testing calls to action and headlines. register [2] today! Space is limited.

“Always Be Testing” Webinar Series is a monthly webinar that covers specific testing ideas, how to structure tests, and how to use Google Website Optimizer. The best part is that Google has decided to participate in it first-hand, offering the lastest tips and insights straight from Tom Leung, Google’s Business Product Manager.

“Landing Pages: Headlines and Calls to Action Webinar” will be on August 27th, at 12:00pm EST and last 30 minutes.

For more details and to sign-up to attend, visit futurenowinc.com/abtwebinar.htm [1]

We hope you’ll attend and share this with anyone you know who is looking to begin to test their marketing or to increase their testing effectiveness.

About the Series:
Whether your business has just started testing, is planning to test, or has been testing for years identifying the areas and elements that have impact is often challenging. Each month, Bryan Eisenberg starts off by taking attendees on a dive deep on a specific subject area to test in your marketing and give you ideas on variation you could test. Along with these ideas each month Tom Leung will bring you useful insider tips and tricks about using Google Website Optimizer [4] to easily test your marketing campaigns and website. Lastly, the two will team up to answer a popular question spotted on the Google Website Optimizer forums or sent in by our readers and listeners.


Article printed from Conversion Rate Optimization & Marketing Blog | FutureNow: http://www.grokdotcom.com

URL to article: http://www.grokdotcom.com/2008/08/04/free-webinar-august-session-of-always-be-testing-webinar-series/

URLs in this post:

[1] Image: http://www.futurenowinc.com/abtwebinar.htm

[2] register here : https://www2.gotomeeting.com/register/166134870

[3] view archive : http://www.futurenowinc.com/Always_Be_Testing_webinar_archive_July2008.htm

[4] Google Website Optimizer: http://www.google.com/websiteoptimizer

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