Comments on: 7 Deadly Sins of Web Analytics

By: Flash Games Master

Flash Games Master — Wed, 21 Oct 2009 20:01:00 +0000

Thanks for the post, i am quite new too the game and found all of your comments very interesting and i have taken them on board, mind you it has created more work for me.

By: Website Development

Website Development — Wed, 30 Sep 2009 11:38:52 +0000

But Web analytics is a good tool to analyze the stats. Your observation is also worth noticing.

By: Title Web Solutions

Title Web Solutions — Wed, 09 Sep 2009 09:45:54 +0000

I daily use Analytics, both for my own sites and for clients, but had not considered the milestone event tracking. Great list! Thanks for sharing.

By: Jony

Jony — Tue, 25 Aug 2009 11:55:38 +0000

Very informative posts, thanks dood

By: Property Man

Property Man — Sun, 07 Jun 2009 15:30:30 +0000

google analytics goal tracking is pretty nice! While it’s important to know how many visitors, the end result is how many goals (ie, signups) were accomplished.

By: remino » Die 7 Todsüden in der Web Analyse

remino » Die 7 Todsüden in der Web Analyse — Wed, 03 Jun 2009 22:03:50 +0000

[...] 7 Deadly Sins of Web Analytics VN:F [1.4.2_694]please wait…Rating: 0.0/10 (0 votes cast) Categories: Uncategorized Tags: Analyse Kommentare (0) Trackbacks (0) Einen Kommentar schreiben Trackback [...]

By: Choosing Web Analytics Software » Von Andrew » Beitrag » A9R

Choosing Web Analytics Software » Von Andrew » Beitrag » A9R — Thu, 28 May 2009 11:17:40 +0000

[...] 7 Deadly Sins of Web Analytics [...]

By: Track Keyword Ranking

Track Keyword Ranking — Tue, 19 May 2009 17:28:23 +0000

I use Analytics all the time, both for my own sites and for clients, but had not considered the milestone event tracking. Great list!

By: Dirty Diapers, Shame and Web Analytics | FutureNow's GrokDotCom / Marketing Optimization Blog

Tue, 14 Apr 2009 12:32:01 +0000

[...] you surprised? We aren’t; check out the 7 Deadly Sins of Web [...]

By: Adam Hermsdorfer

Adam Hermsdorfer — Sun, 28 Dec 2008 17:52:43 +0000

Huge fan of WASP. Thanks for the stat behind #2. It doesn’t surprise me that such as large percentage of sites are not fully utilizing analytics.

By: Boise Coupons

Boise Coupons — Tue, 02 Dec 2008 23:35:52 +0000

Wow…I don’t even know how to keep up anymore. I currently manage the internet marketing strategy for a client of mine. With all these tools simply for analytics everything is moving so fast, how does anyone keep up? This isn’t even including any tools for AdWords, SEO, Email Marketing, Online Conversion, Ect.

By: Sword Arms vs. (Semi) Scientific Advertising | FutureNow's GrokDotCom / Marketing Optimization Blog

Mon, 17 Nov 2008 18:38:08 +0000

[...] Do you see how Chris picks up the standard of Theodore McManus, Leo Burnett, and Roy Williams? Although I think it is possible to intelligently and rigorously compare media, I can’t help but agree with Chris’s larger point. Creating a prejudice in the mind of the customer before they’re hungry is often a more effective strategy than trying to only target hungry customers.* But it requires a longer time horizon. So if you are only measuring on the short term, you’ll likely come to the opposite conclusion and then deem your position to be “scientific.” It’s a perfect example of one of the deadly sins of Web Analytics. [...]

By: Rich Page

Rich Page — Tue, 04 Nov 2008 23:25:34 +0000

Great post! This relates very well to a tongue in cheek post I recently did, all about how to design bad websites that visitors won’t come back too… a couple of similar principles!

http://rich-page.com/website-optimization/how-to-build-a-bad-website-that-visitors-wont-come-back-to-in-5-easy-steps/

Great post Bryan!

Rich Page

By: Scott Salwolke

Scott Salwolke — Tue, 04 Nov 2008 04:32:49 +0000

Informative post. Setting up the milestone events is not something I had considered, but now I can see its value in regards to changes in a site.

By: Jason McElweenie

Jason McElweenie — Mon, 03 Nov 2008 20:34:58 +0000

Great post Bryan. I couldn’t agree more with point 7. Too many people like to collect data but not do anything with it

By: October ‘08: Best Search/Marketing Posts

October ‘08: Best Search/Marketing Posts — Sat, 01 Nov 2008 04:10:21 +0000

[...] Bryan Eisenberg/Grokdotcom: 7 Deadly Sins of Web Analytics [...]

By: Bloggers Digest 10/31/08 | Get Elastic

Bloggers Digest 10/31/08 | Get Elastic — Fri, 31 Oct 2008 10:16:10 +0000

[...] only does web analytics have 8 stupid things and 3 things to die for, it also has 7 deadly sins courtesy of Bryan [...]

By: 7 Deadly Sins of Web Analytics | Michael Mather

7 Deadly Sins of Web Analytics | Michael Mather — Thu, 30 Oct 2008 10:52:56 +0000

[...] To see the detail on this visit his site at FutureNow. [...]

By: Tertius

Tertius — Wed, 29 Oct 2008 16:41:34 +0000

You hit the nail on the head for me. Like with google adwords costing more and more I have to take all of these into account.

You’ve just made work for me, thanks a lot!

By: Pure Cashmere Shop

Pure Cashmere Shop — Wed, 29 Oct 2008 13:41:21 +0000

Great post Bryan. As always its good to read these as it triggers sometimes small businesses like ours to implement few of these things.

By: NoMoreSEO

NoMoreSEO — Wed, 29 Oct 2008 00:24:20 +0000

Are they really deadly? I’m shocked. o_O

By: Stephane Hamel

Stephane Hamel — Tue, 28 Oct 2008 22:36:43 +0000

My 8th sin would be “thinking I know”… web analytics, and the web in general, is a field were things are changing so fast that we shouldn’t take anything for granted. We constantly have to think outside the box and push the envelope.

And thanks for mentioning WASP!

Stéphane
http://immeria.net

By: Digital Seed Lab » Blog Archive » 7 Deadly Sins of Web Analytics

Digital Seed Lab » Blog Archive » 7 Deadly Sins of Web Analytics — Tue, 28 Oct 2008 09:08:02 +0000

[...] Hacer click aquí. [...]

By: Tristan Bailey

Tristan Bailey — Mon, 27 Oct 2008 23:35:13 +0000

Nice list Bryan, We do not do too bad, but point 6 we are working on and point 7 some times seems hard for managers but I never see why. More Analytics education for the rest of business articles are needed I think.

By: Alex Thompson

Alex Thompson — Mon, 27 Oct 2008 22:04:04 +0000

That’s a great post. Thanks! For point no. 6 I would also add http://www.kampyle.com to the list of free services. Recently it seems like more and more website are using this nice small triangle feedback button.