Questions? (877) 643-7244
FutureNow Post
Monday, Nov. 3, 2008 at 8:56 am

Survival Training For Shrinking Marketing Budgets

By Jeffrey Eisenberg
November 3rd, 2008

In the dark days of the dot-bomb crisis many companies asked us to train their staff. That’s a big part of how we built our reputation for helping companies achieve extraordinary conversion rate results with less resources. We conducted custom training programs ranging from 3 hours to 3 days that weren’t on our regular menu of services. We helped lots of companies survive and it still makes us proud.

Bryan and I want to make sure that you not only survive but thrive. FutureNow has lots of testimonials but one from Matt Coffin hasn’t been published in years and is appropriate to share. We trained Lower My Bills to optimize by increasing conversion rates during those dark days and we want to think that as least in small part it’s why they flourished.

In 2002 FutureNow asked Matt Coffin, then CEO of LowerMyBills.com about a training we conducted in 2001:

Q: Was the Introduction to Conversion Rate Marketing course worthwhile?
A: Absolutely

Q: What was good about it?
A:  Actionable, logical, boost to morale – everyone excited about increasing conversion rate.  Presentation and recommendations based on experience – “which most consultants don’t have enough of”

You are always welcome to avail yourselves of our regular services by filling out any of our contact forms or calling us. However, if you need special attention then please contact me directly to discuss what we can do now to help you improve your results. You can reach me directly at 877-643-7244 ext 3307 or email jeff (at) futurenowinc.com.

* To learn more about the photo read What I Learned from the Dot Bomb Revolution.

Add Your Comments

Comments (3)

  1. [...] Read the rest of this great post here [...]

  2. Thank you for this resource. As I say to myself all the time, I really have to work on my conversion rate.

  3. Assimilating information from futurenow has certainly helped our conversion rates, they have an excellent staff.

Add Your Comments

Print this Article
Share

Jeffrey is the co-author of New York Times and Wall Street Journal bestselling books Call to Action and Waiting For Your Cat to Bark. Jeffrey is available as a professional speaker. You can friend him on Facebook or LinkedIn.

More articles from Jeffrey Eisenberg

Get a To-DO List to Fix Your Website Today!

Let Us Help You Achieve Better Results

Name:
Your Company:
Your Email:
Your Phone:
Company Website (optional):


Comments (optional):

Loading
Marketing Optimization Blog
FREE Newsletter Sign Up
send it once every: