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Survival Training For Shrinking Marketing Budgets

Posted By Jeffrey Eisenberg On November 3, 2008 @ 8:56 am In Improving Conversion,Website Optimization,seminar | 3 Comments

[1]In the dark days of the dot-bomb crisis [2] many companies asked us to train their staff. That’s a big part of how we built our reputation for helping companies achieve extraordinary conversion rate results with less resources. We conducted custom training programs ranging from 3 hours to 3 days that weren’t on our regular menu of services. We helped lots of companies survive and it still makes us proud.

Bryan and I want to make sure that you not only survive but thrive. FutureNow has lots of testimonials [3] but one from Matt Coffin hasn’t been published in years and is appropriate to share. We trained Lower My Bills [4] to optimize by increasing conversion rates during those dark days and we want to think that as least in small part it’s why they flourished [5].

In 2002 FutureNow asked Matt Coffin, then CEO of LowerMyBills.com about a training we conducted in 2001:

Q: Was the Introduction to Conversion Rate Marketing course worthwhile?
A: Absolutely

Q: What was good about it?
A:  Actionable, logical, boost to morale – everyone excited about increasing conversion rate.  Presentation and recommendations based on experience – “which most consultants don’t have enough of”

You are always welcome to avail yourselves of our regular services [6] by filling out any of our contact forms or calling us. However, if you need special attention then please contact me directly to discuss what we can do now to help you improve your results. You can reach me directly at 877-643-7244 ext 3307 or email jeff (at) futurenowinc.com.

* To learn more about the photo read What I Learned from the Dot Bomb Revolution [2].

Article printed from Conversion Rate Optimization & Marketing Blog | FutureNow: http://www.grokdotcom.com

URL to article: http://www.grokdotcom.com/2008/11/03/survival-training-for-shrinking-marketing-budgets/

URLs in this post:

[1] Image: http://www.grokdotcom.com/wp-content/uploads/2008/11/big_cover.jpg

[2] dot-bomb crisis: http://www.austinchronicle.com/gyrobase/Issue/story?oid=oid%3A83811

[3] FutureNow has lots of testimonials: http://futurenowinc.com/clients.htm

[4] Lower My Bills: http://www.lowermybills.com

[5] why they flourished: http://www.socaltech.com/experian_acquires_lowermybills.com_for__330m/s-0001900.html

[6] regular services: http://futurenowinc.com/futurenow_services.htm

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