Comments on: Are You Optimizing the Way Homer Simpson Diets?

By: webdesigner

webdesigner — Sat, 31 Oct 2009 17:33:52 +0000

Interesting comparison with Homer and web site optimizing
how somebody gets on this idea?

By: slimming clubs

slimming clubs — Fri, 14 Aug 2009 22:30:07 +0000

Great analogu of how Homer would give up too soon! Took me a while to get into the same wavelength but then loved your approach. Probably true of so many things in life!

By: Property Management Software

Property Management Software — Sat, 11 Jul 2009 14:06:45 +0000

Dedication and consistency, both for optimization and dieting is IT.

By: Pro-Vamsi

Pro-Vamsi — Thu, 11 Jun 2009 09:13:55 +0000

Me too!!

By: Scott Salwolke

Scott Salwolke — Tue, 25 Nov 2008 05:39:25 +0000

I had to read this a couple times. Not to take in all the information, but because the image of Homer in his underwear distracted me.

By: Brian O

Brian O — Mon, 24 Nov 2008 23:37:11 +0000

I guess some people like there information differently than others. The only reason I stayed on the page long enough to finish this article was the Simpson metaphors.

If you can entertain me and help me in the same piece, we’ll you can bet I’ll appreciate it.

Good stuff. But for this to work you need to strike success quickly and bring the results to C-Level. Who wouldn’t give up in a quarter today if you’re not making instant returns off of your tweaks. C-Level doesn’t want to hear, “It takes time.”

That’s the problem with SEO and Conversion vendors – too much, “It takes time.” And not enough, “Here are your low-cost tweaks and the comparable ROI for your SEO? conversion efforts this quarter. Now let’s spend more so we can make you more.”

Give me a vendor that will return instant results on a tight budget for introductory spend and have the marbles to back that with larger efforts as I increase my spend.

If you can’t introduce small, affordable victories to earn your keep, then you’re probably not a plausible solution for 99% of business owners.

By: Brian

Brian — Mon, 24 Nov 2008 19:52:17 +0000

waaay too many metaphors. By the time I got into the meat of the article you hit me with another thing about donuts and dieting, to where the only thing I got from this article is that donuts make you fat.

By: David

David — Mon, 24 Nov 2008 19:13:20 +0000

cutting out the excess fat “traffic” can cause tears for a client, because even if u increase conversions through optimisation clients often see traffic as more important

By: mobiel internet

mobiel internet — Sun, 23 Nov 2008 20:00:03 +0000

I also love the way Homer diets, but I like his show overall even more .

By: » To nejlepší ze zahraničních E-commerce/ SEM/ PPC blogů » Archiv Mercadeo Blog

Sun, 23 Nov 2008 13:02:23 +0000

[...] Brian Eisenberg, autor několika publikací, např. Always be testing, se ptá: Optimalizujete podobně jako Homer Simpson hubne? Optimalizaci konverzí přirovnává k hubnutí a dodává, že bychom k ní neměli přistupovat jako Homer Simpson Mezi řádky: Nezaměřujte se jen na návštěvnost. Optimalizace je dlouhodobý proces. Jen nasadit statistický nástroj a měsíc sledovat výsledky nestačí. [...]

By: Bloggers Digest 11/21/08 | Get Elastic

Bloggers Digest 11/21/08 | Get Elastic — Fri, 21 Nov 2008 16:50:53 +0000

[...] Bryan Eisenberg explains how Homer Simpson’s diet is a lot like conversion optimization. [...]

By: Nick Stamoulis

Nick Stamoulis — Fri, 21 Nov 2008 13:39:42 +0000

With the state of the economy ignoring the internet will be a very bad idea. For many companies cutting back on ad dollars it might be time to restructure and get someone spending much of their day doing more online marketing related efforts.