This week, there have been several excellent white papers released including our own on increasing qualified leads online.
Here are a few others that caught my attention:
About Face: My buddy CC Chapman prepared this guide afterthe recent update to Facebook Pages. He thinks many brands and businesses will be left wondering how they can best take advantage of this upgrade and this white paper offers some wonderful advice.
The Techie Guide to Google Website Optimizer: This guide covers just about everything you wanted to know about the technical ins and outs of Website Optimizer.
How to Write a White Paper: This paper’s objective is to guide you in the process of developing effective white papers and persuasive business documents.
What interesting white papers have you read lately?
P.S. if you are marketing your own whitepapers don’t forget to read 12 Techniques to Increase White Paper Leads.