Comments on: 3-Steps for Writing (and testing) Great Headlines

By: Brians

Brians — Mon, 02 Nov 2009 19:22:55 +0000

I really like that video, it’s an interesting study on what parts of a website to concentrate on.

By: Los Angeles Web Design

Los Angeles Web Design — Fri, 30 Oct 2009 21:20:52 +0000

Headlines are so important to catch the reader’s attention.

By: Shpallje Falas

Shpallje Falas — Thu, 29 Oct 2009 01:36:18 +0000

a great read and very useful posts you have linked to. Some i stumbled before.

By: Law Firm Websites

Law Firm Websites — Wed, 28 Oct 2009 22:50:02 +0000

That was a fantastic read.

By: auzaa

auzaa — Fri, 16 Oct 2009 03:10:10 +0000

Great resources, thanks for share.

By: moratmarit

moratmarit — Sat, 12 Sep 2009 16:56:06 +0000

Great advice for online-copywritig, thanks for share.

By: Property Management Software

Property Management Software — Sun, 16 Aug 2009 16:50:14 +0000

yes, excellent source of reading material, thanks again for the great resources. You guys are filling up my bookmark menu with good items to read!

By: Martin Schweitzer

Martin Schweitzer — Tue, 14 Apr 2009 08:49:41 +0000

Great advice for online-copywritimg. In Germany we have to educate potential customers for this theme. Their understanding of website copy until now isn’t going so far.

By: Kat Scholtz

Kat Scholtz — Thu, 19 Mar 2009 12:23:01 +0000

So useful! Been looking for posts like these, thank you. I think I often neglect the title when having paid attention to an article, when a title is the gateway- definitely something I’ll work on.

By: Sarah Clachar

Sarah Clachar — Tue, 17 Mar 2009 14:38:23 +0000

Great resources! Thank you. Esp. when you’re writing for such an audience with such “click-happy” fingers just itching to click away if you seem irrelevant.

By: Scott Salwolke

Scott Salwolke — Mon, 16 Mar 2009 21:24:38 +0000

Thank for once more putting a lot of great resources in one location. I bet the old masters like Schwartz would have loved the immediacy of the Internet. Especially pay per click where they could test headlines and see in a few days how responsive each version is.

By: Dave Charest

Dave Charest — Mon, 16 Mar 2009 18:13:35 +0000

Great list of resources Jeff.

Thanks.

By: Sean D'Souza

Sean D'Souza — Mon, 16 Mar 2009 16:35:50 +0000

Thanks Jeff I’m in California, right now

By: Scarf Shop UK

Scarf Shop UK — Thu, 12 Mar 2009 09:25:00 +0000

Thanks Jeff for mentioning all those resources, which are great to read. I specifically liked http://www.grokdotcom.com/2007/02/13/top-10-ideas-for-testing-your-headlines/

By: Writing Headlines That Get People To Read - Small-Business-Forum.net

Writing Headlines That Get People To Read - Small-Business-Forum.net — Wed, 11 Mar 2009 19:53:59 +0000

[...] the process of persuasion. A bad headline is a quick good bye. I found this article at GrokDotCom, 3 steps for writing (and testing) great headlines. The post defines the 3 steps as Step 1. Scent Step 2. Angle of Approach Step 3. Wordsmithing [...]