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What Would Online Retailing Look Like in the Offline World
By Jeff Sexton
May 21st, 2009
In my last post, I made use of a brick and mortar analogy to the current online behavior of some e-commerce Websites, and even recommended the use of those analogies when analyzing online persuasion strategies.
And since at least a few readers responded positively to the idea, I thought I’d share one of Get Elastic’s videos dramatizing exactly one of those analogies, as well as sharing a link to their whole series.
So welcome to The Crazy, Messed-up World of E-commerce!
And if you haven’t already bookmarked Get Elastic’s blog, go ahead and do that now.
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About the author
Jeff is a Persuasion Architect, Web copywriter, blogger, and instructor of FutureNow's Persuasive Online Copywriting workshop. Follow Jeff Sexton on twitter
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May 21st, 2009
11:06 am
[...] What Would Online Retailing Look Like in the Offline World Click here to view the embedded video. [...]
May 21st, 2009
5:31 pm
I actually read this article by Malcolm Gladwell (tipping point) about the over-hyped transformation of e-retail
http://www.gladwell.com
/1999/1999_12_06_a_clicks.htm
May 25th, 2009
2:10 am
People like to shop on internet the same or similar way as in the off-line shops. Why? Because there are used to shop this way.
October 19th, 2009
10:32 am
Nice post
thanks for the sharing
“What Would Online Retailing Look Like in the Offline World”is really a good topic
October 28th, 2009
6:31 pm
Hilarious, thanks Jeff