Comments on: Are Your Analytics Causing You to Lose 30% of Your Sales?

By: Veranstaltungen Nürnberg

Veranstaltungen Nürnberg — Sat, 21 Nov 2009 23:38:51 +0000

Thanks for this important information. I never thought about that problem before…

By: San Diego DJ

San Diego DJ — Sat, 21 Nov 2009 16:58:14 +0000

This completely makes sense. I however see one problem with targeting more of those that are reaching your page– You omit thinking outside the box and reaching those obscure searchers who may use a keyword your current visitors have never done.

By: Croatia expert

Croatia expert — Mon, 16 Nov 2009 09:22:32 +0000

I can not believe that google analytics counts visit, if directly enter a URL or if you click on a bookmark, if that is the case, i indeed need to use a second source before concluding what’s actually going on my page.

Morten

By: Homepage Werbung

Homepage Werbung — Sun, 15 Nov 2009 14:46:47 +0000

Thanks for this great article. There are really better solutions than Google Analytics. But many of them cost lots of money…

By: buy e-cigarette

buy e-cigarette — Sun, 15 Nov 2009 13:35:47 +0000

And. I think analytics increase the loading time of a webpage…

By: Visit Blocked Websites

Visit Blocked Websites — Sun, 15 Nov 2009 13:32:44 +0000

Thanks for the useful info..

By: Keyword Ranking

Keyword Ranking — Sat, 14 Nov 2009 20:58:57 +0000

I’m sure you quickly set your client straight! The conversion rate can’t always be a one-to-one click to sale ratio, that’s just the nature of ecommerce. Many people use Google for research (even the PPC ads), so it’s important to give those people all the information they want in order to make them feel comfortable going through your checkout process.

By: Logan Utah Real Estate

Logan Utah Real Estate — Wed, 28 Oct 2009 16:36:47 +0000

Ouch, 30% is brutal, and I hope they re-configured their campaign to get those sales back. I know that when I am looking for something to buy, I will usually check a few websites, and then go back to the best site, or the site I trust more. I can see how this works, I do it all the time.

By: dot com watch

dot com watch — Tue, 27 Oct 2009 21:36:22 +0000

People need to keep an eye on their domain properties. it makes such a vast difference in web performance.

By: Computer Tech Tips

Computer Tech Tips — Thu, 22 Oct 2009 05:51:58 +0000

Good insights and some helpful resources. Thanks.

Much more to learn about Google Analytics than is obvious at first. I believe it’s time I checked out some other analytics resources beyond Google. Any suggestions?

By: James

James — Tue, 20 Oct 2009 02:34:03 +0000

It’s pretty convenient that Google, the biggest vendor of PPC advertising, offers for free an analytics product that is designed to make them look good, isn’t it?

By: sat nav

sat nav — Sun, 18 Oct 2009 13:13:58 +0000

Thanks for sharing, definatetly something to think about.

By: Henry

Henry — Sun, 18 Oct 2009 07:57:04 +0000

good article
it’s insightful and informative.
I think sometimes Google analytics didn’t do a good enough job for us

By: Janet Jessoph

Janet Jessoph — Sat, 17 Oct 2009 07:51:20 +0000

I was thinking GA is the best tool to track i see that it is not perfect. Coloring pages for kids Cat Coloring pages

By: ThongJsn

ThongJsn — Mon, 12 Oct 2009 10:00:10 +0000

Thanks for good article.

By: Tirtsa

Tirtsa — Wed, 30 Sep 2009 12:28:18 +0000

Nice piece, thanks for sharing. The inaccuracy in stats is definitely one of the shortcomings of GA, combined with not actually owning the data yourself.

Phoenix Furniture: You can try Logaholic Web Analytics at http://www.logaholic.com.
It’s a smart and easy to use analytics tool, which will provide you with a thorough stats analysis. Logaholic isn’t free, but it’s certainly a lot cheaper than some other tools around. I have been using it myself for a while now and it does everything I need for my business.

By: Dave

Dave — Thu, 24 Sep 2009 18:40:10 +0000

Good article. This is unfortunatelly only one of the issues with GA

By: SEO Company Delhi

SEO Company Delhi — Thu, 24 Sep 2009 12:13:52 +0000

yeah .. Google Analytic is the best tool, until you know how to set it good..

By: Jeff

Jeff — Tue, 15 Sep 2009 17:00:28 +0000

Geofree,

GA is a great tool! You just have to know how to set it up and also what it can and can’t do. If you want the kind of stuff that Khuram and I are talking about you need an additional tool. I’m biased, of course, but I recommend Future Now’s OnTarget

- jeff

By: Khuram Malik

Khuram Malik — Mon, 14 Sep 2009 10:34:15 +0000

Google analytics just never did a good enough job for us, even though its an amazing service considering its free.

We ended up developing our own inhouse analytics software in the end, because we got true real time reporting, and we werre enable to issue trackers which helped us to track all activities of every visitor to the site as an individual. Tracking analytics this way, makes this a very powerful proposition.

We were also able to use the same software to track repeat visits from the same user, and their interaction with our email marketing. great stuff.

By: Geofree Seo Tipson

Geofree Seo Tipson — Fri, 11 Sep 2009 06:02:46 +0000

I find Google analytics to be inaccurate. What would you suggest would be the best?

By: Mike B. Fisher

Mike B. Fisher — Thu, 10 Sep 2009 22:18:12 +0000

Well said. Too many companies don’t consider the importance of shoppers who may be interested on the first visit but more inclined to purchase at a later time. This is why addressing high-probability user needs and concerns is more important (but complementary to) a focus only on first-visit conversion.

By: Jeff

Jeff — Sun, 30 Aug 2009 03:29:55 +0000

Phoenix,

Not to sound too self-serving, but OnTarget is a good bet. I also believe that TeaLeaf can help with this sort of thing.

- Jeff

By: Phoenix Furniture

Phoenix Furniture — Sat, 29 Aug 2009 18:56:44 +0000

Any recommendations on some keyword/conversion tracking software? Paid and free

By: Jeff

Jeff — Sun, 09 Aug 2009 15:40:29 +0000

Kalin,

Wow! You weren’t kidding. I guess it’s easy to come to similar conclusions when experiencing similar PPC dynamics. Great post on your part, too. Thanks for pointing me to it.

- Jeff